List of sponsors debuting in Mario Kart 8 and Mario Kart 8 Deluxe
It has been requested that this article be rewritten and expanded to include more information. Reason: remove speculation and redundancy, add sponsors featured in Booster Course Pass courses, and sponsor appearances in Mario Kart Tour (like alternate logos featured in badges)
This a list of sponsors that debuted in Mario Kart 8 and Mario Kart 8 Deluxe.
1-Up Fuel[edit]
1-Up Fuel is a fuel company that appears as one of the sponsors in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. Its logo consists of the company name in red Neue Aachen Pro Bold on either side of a 2D image of a blue and white capped mushroom that resembles a Mini Mushroom. The mushroom has a red outline and stalk and a flame effect on the top of its cap, and the whole logo has a white background. It is advertised by means of trackside banners, posters and is also included on a map.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Wii Moo Moo Meadows | Trackside banners |
| N64 Toad's Turnpike | Sign |
| GBA Mario Circuit | Trackside banners |
| GCN Yoshi Circuit | Trackside banners |
| Super Bell Subway | Posters, Local Information Map (Exit C, D3) |
| N64 Kalimari Desert | Signs |
| Mario Kart Tour | |
| Course | Means of advertisement |
| N64 Kalimari Desert | Signs |
| GCN Yoshi Circuit | Trackside banners |
| Wii Mushroom Gorge | Signs |
| Other | Means of advertisement |
| Badge | Logo |
| Menu Background | Logo |
Gallery[edit]
A Mario Kart Tour 1-Up Fuel badge
A Mario Kart Tour 1-Up Fuel gold badge
A Mario Kart Tour 1-Up Fuel "hot shot" badge
1-Up Mushroom Car Insurance Group[edit]
The 1-Up Mushroom Car Insurance Group is an insurance company that appears in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. The posters advertising the company feature Toad with six 1-Up Mushrooms, though the face can only be seen of one of them, on a green background, with the company's name written above over three lines in green Rockwell Bold with a yellow outline, and a larger white outline surrounding all of the text. It is advertised using posters, signs and is also included on a map.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| N64 Toad's Turnpike | Signs |
| Super Bell Subway | Posters, Local Information Map (Exit A, A3, B2, B3, C4) |
| Tour New York Minute | Signs |
| Tour Sydney Sprint | Signs |
| Mario Kart Tour | |
| Course | Means of advertisement |
| New York Minute 1 and 2 | Signs |
| Sydney Sprint 2 | Signs |
| Vancouver Velocity | Posters |
| Wii Mushroom Gorge | Signs |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Mario Kart Tour 1-Up Mushroom Car Insurance Group badge
1 Up Racing[edit]
1 Up Racing is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe, and Mario Kart Tour. The logo for the company consists of the word "1 UP" in green pixelated writing, with the word "Racing" in a handwritten script font below. The logo is in green and white, the same colors as the cap of the 1-Up Mushroom, and is always on a circular backdrop, like the spots from the 1-Up Mushroom's cap. One variant of the logo does not show the full circle, while another one uses gray instead of green and bring the circle to a point at the bottom. It is the only sponsor in the game to be only advertised on vehicle bodies and not in any courses.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Kart body part | Means of advertisement |
| Circuit Special | Decals |
| Sport Bike | Decals |
| Mario Kart Tour | |
| Kart body part | Means of advertisement |
| Green Circuit | Decals |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Mario Kart 8 1 Up Racing logo
A Mario Kart 8 1 Up Racing logo
A Mario Kart Tour 1 Up Racing badge
A Mario Kart Tour 1 Up Racing gold badge
A Mario Kart Tour 1 Up Racing "hot shot" badge
100% Organic Antifreeze[edit]
100% Organic Antifreeze is an antifreeze company that appears as a sponsor in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. The posters and logo feature the head of an Ice Flower stylised to look like a droplet melting from the ice at the top of the poster into some antifreeze at the bottom of the poster, and the dot on the "I" in "Antifreeze" has been replaced with a leaf from the flower. Another variant is simply a red version of the Ice Flower droplet, while a different one similar to the trackside banner also appears, which uses the same layout but with a plain blue background and white text. A different version of the logo has a large droplet in the idle on a plain white background, with "100%" on the left of it in a smaller font and "Organic Antifreeze" on the right, with antifreeze along the bottom. It is advertised by means of trackside banners, posters, varnishes and is also referenced on a map.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Mount Wario | Trackside banners |
| GCN Sherbet Land | Trackside banners |
| Ice Ice Outpost | Trackside banners |
| Super Bell Subway | Posters, Local Information Map (Exit A, B2) |
| Wii Coconut Mall | Trackside banners |
| Tour Sydney Sprint | Trackside banners |
| Kart body part | Means of advertisement |
| Circuit Special | Decals |
| Other media | Means of advertisement |
| Loading screen | Logo |
| Mario Kart Tour | |
| Course | Means of advertisement |
| DS DK Pass | Trackside banners |
| Wii DK Summit | Signs |
| Los Angeles Laps | Trackside banners |
| Wii Koopa Cape | Trackside banners |
| Kart body part | Means of advertisement |
| Circuit Special | Decals |
| Glider | Means of advertisement |
| Droplet Glider | Logos |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Mario Kart 8 100% Organic Antifreeze trackside banner
A Mario Kart 8 100% Organic Antifreeze logo
A Mario Kart 8 100% Organic Antifreeze logo
A Mario Kart Tour 100% Organic Antifreeze badge
A Mario Kart Tour 100% Organic Antifreeze gold badge
The 100% Organic Antifreeze logo on the Droplet Glider
Arrow[edit]
Arrow is a label within the Splatoon series and a sponsor that appears in Mario Kart 8 Deluxe. The label refers to six pieces of Takoroka footwear and one piece of Toni Kensa footwear.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Urchin Underpass | Screen displays, stickers |
Gallery[edit]
Arrow sticker in an advertisement for a Takoroka shoe
Arrow sticker in an advertisement for Squid Sisters
BaNaNa Boy[edit]
BaNaNa Boy is a banana-based drink company that appears as a sponsor in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. The company has two different trackside banners which it uses to advertise, which only differ by the color of the background and speech bubble. One of the color schemes is red with a green speech bubble, while the other is green with a red speech bubble. They both feature a Banana saying the tagline "Let one slip!" alongside the company's name, which is in the same green, yellow and orange gradient as the Banana itself in a script font. It is advertised by means of trackside banners, cans in vending machines and is also mentioned on a map.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| DS Cheep Cheep Beach | Trackside banners |
| DS Wario Stadium | Trackside banners |
| Super Bell Subway | Cans, Local Information map (Exit A, C3, B3) |
| Wii Coconut Mall | Trackside banners |
| Tour New York Minute | Signs, trackside banners |
| N64 Kalimari Desert | Signs |
| Tour Sydney Sprint | Posters |
| Tour Berlin Byways | Graffiti |
| Mario Kart Tour | |
| Course | Means of advertisement |
| Wii DK Summit | Trackside banners |
| New York Minute 1, 2 and 3 | Signs, trackside banners |
| Sydney Sprint 1 and 2 | Posters |
| Wii Koopa Cape | Trackside banners |
| N64 Kalimari Desert | Signs |
| Wii Coconut Mall | Trackside banners |
| Bangkok Rush 2 and 3 | Signs |
| Glider | Means of advertisement |
| BaNaNa Parafoil | Logos |
| Banana Wingtip | Logos |
| Other | Means of advertisement |
| Badge | Logo |
| Menu Background | Logo |
Gallery[edit]
A Mario Kart Tour BaNaNa Boy badge
A Mario Kart Tour BaNaNa Boy gold badge
A Mario Kart Tour BaNaNa Boy "hot shot" badge
A Mario Kart Tour BaNaNa Boy badge
A Mario Kart Tour BaNaNa Boy gold badge
The BaNaNa Boy logo on the BaNaNa Parafoil
The BaNaNa Boy logo on the Banana Wingtip
Bob-omb Plugs[edit]
Bob-omb Plugs are a type of spark plug which appears as a sponsor in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. The plugs the company produces resemble Bob-ombs, but replace the fuse with the plug pin itself. Although the official logo is not seen within any of the courses, some graffiti can be seen in Super Bell Subway which shows what is presumably a stylised version of the logo. This graffiti depicts it with a plug on the right hand side, the word "Bob-omb" in all capitals and blue on the left with the word plugs, also stylized in all capitals, below the plug on the right in pink. A logo for the company appears in Mario Kart Tour, which features 2D artwork of a Bob-omb plug with a spark coming from it and a yellow key and feet above an oval which is white at the top and contains the word "Bob-omb" in red Neue Aachen Pro Bold with a black outline and black at the bottom with "Plugs" in yellow Gill Sans Bold. The whole logo is surrounded by a white outline and has a black background.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Super Bell Subway | Graffiti |
| N64 Choco Mountain | Signs |
| Mario Kart Tour | |
| Course | Means of advertisement |
| N64 Choco Mountain | Signs |
| Los Angeles Laps | Graffiti |
| 3DS Neo Bowser City | Graffiti |
| Glider | Means of advertisement |
| Bob-omb Parafoil | Logo |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
Graffiti depicting the Bob-omb Plugs logo from Mario Kart 8
A Mario Kart Tour Bob-omb Plugs badge
A Mario Kart Tour Bob-omb Plugs gold badge
A Mario Kart Tour Bob-omb Plugs "hot shot" badge
The Bob-omb Plugs logo on the Bob-omb Parafoil
Boomerang Bros. International Airlines[edit]
Boomerang Bros. International Airlines (often abbreviated to BBIA) is an airline that appears as a sponsor in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour, and makes a cameo appearance in Super Mario Odyssey. It runs flights to some of the courses from the game. The logo consists of the name or initials in a navy blue sans-serif font, with the first "I" in "International" being replaced with a red-striped blue Boomerang. A different logo has the abbreviation "BBIA" on the left with a red shape on the left hand side, while another different logo is simply the abbreviation on a gray background. Another version has all of the text and the main part of the boomerang in white with a red stripe on a dark blue background with diagonal white stripes on either side. The version of the logo that appears exclusively on the buses only features the text in white on a dark blue background. It is advertised by means of posters, patches and trackside banners, appears on planes and departures boards, and is referenced on a map.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Sunshine Airport | Trackside banners, posters, planes, departures boards, intercom announcements |
| N64 Toad's Turnpike | Buses, signs |
| GCN Yoshi Circuit | Trackside banners |
| Super Bell Subway | Local Information map, Exit A, B3, B4, C3 |
| DS Shroom Ridge | Signs |
| Tour Paris Promenade | Posters |
| Wii Coconut Mall | Trackside banners |
| Tour Tokyo Blur | Signs |
| Tour New York Minute | Signs |
| Kart body part | Means of advertisement |
| Circuit Special | Decals |
| Super Mario Odyssey | |
| Outfit | Means of advertisement |
| Racing Outfit | Patches |
| Mario Kart Tour | |
| Course | Means of advertisement |
| London Loop 1 and 2 | Signs |
| New York Minute 1 and 2 | Signs |
| Paris Promenade 1 and 2 | Posters |
| Tokyo Blur 1 and 2 | Signs |
| GCN Yoshi Circuit | Trackside banners |
| Wii Coconut Mall | Trackside banners |
| Kart body part | Means of advertisement |
| Circuit Special | Decals |
| Jumbo Jetter | Decals |
| Glider | Means of advertisement |
| BBIA Parafoil | Logo |
| Other | Means of advertisement |
| Badge | Logo |
| Menu Background | Logo |
| Morton Mii Racing Suit | Logo |
The announcer on the intercom in Sunshine Airport mentions a flight provided by Boomerang Bros. International Airlines, "This is the final boarding call for Boomerang Bros. International Airlines, Flight 117a to Sweet Sweet Canyon, departing from Gate 3", however this is inconsistent with the departures boards around the airport, which list the same flight as being number 4300.
| 12:20 | 15:00 | Sweet Sweet Canyon | BBIA | 4300 | Sweet Sweet Canyon | 12:20 | 3 |
| 13:15 | 20:25 | Sherbet Land | BBIA | 1924 | Sherbet Land | 13:15 | 3 |
| 14:00 | 16:00 | Shy Guy Falls | BBIA | 1970 | Shy Guy Falls | 14:00 | 3 |
| The Boomerang Bros. International Airlines flights from the Sunshine Airport departures board. | |||||||
Gallery[edit]
A Boomerang Bros. International Airlines trackside banner from Mario Kart 8
A Boomerang Bros. International Airlines logo from Mario Kart 8
A Boomerang Bros. International Airlines logo from Mario Kart 8
A Boomerang Bros. International Airlines trackside banner from Mario Kart 8
A Boomerang Bros. International Airlines logo from Mario Kart 8
A Boomerang Bros. International Airlines logo from Mario Kart 8
A Boomerang Bros. International Airlines logo from Mario Kart 8
A Boomerang Bros. International Airlines logo from Mario Kart Tour
A Boomerang Bros. International Airlines badge from Mario Kart Tour
A Boomerang Bros. International Airlines gold badge from Mario Kart Tour
A Boomerang Bros. International Airlines "hot shot" badge from Mario Kart Tour
The Boomerang Bros. International Airlines logo on the BBIA Parafoil
Bowser Oil[edit]
Bowser Oil is an oil company which appears as a sponsor in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour and makes a cameo in Super Mario Odyssey. The company appears to be run by Bowser. The logo of the company uses the OnStage Serial Heavy typeface in black, with the "O" in "Oil" being replaced with a circle with Bowser's emblem. It appears on a yellow background, occasionally with a black and white checkered line underneath. A variant of this logo inverts the colors, with another one placing the word "Bowser" above the word "Oil". It is advertised by means of trackside banners, signs, flags and promotional tents, and is also referenced on a map and is the main sponsor on the black, purple and yellow varnish of the Circuit Special.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Mario Kart Stadium | Signs, trackside banners, promotional tents |
| DS Wario Stadium | Signs, trackside banners |
| Excitebike Arena | Promotional tents, signs, trackside banners, flags |
| Super Bell Subway | Local Information map, Exit A, B3, C3 |
| Kart body part | Means of advertisement |
| Circuit Special | Decals |
| Other media | Means of advertisement |
| Loading screen | Logo |
| End of the credits | Logo |
| Super Mario Odyssey | |
| Outfit | Means of advertisement |
| Mechanic Outfit | Patches |
| Mario Kart Tour | |
| Course | Means of advertisement |
| N64 Royal Raceway | Trackside banners |
| Kart body part | Means of advertisement |
| Black Circuit | Decals |
| Decal Streamliner | Decals |
| Other | Means of advertisement |
| Badge | Logo |
| Menu Background | Logo |
| Ludwig Mii Racing Suit | Logo |
Gallery[edit]
A Bowser Oil trackside banner from Mario Kart 8
The top of a Bowser Oil promotional tent from Mario Kart 8
A Bowser Oil sign from Mario Kart 8
A Bowser Oil logo from Mario Kart 8
A Bowser Oil logo from Mario Kart 8
A Bowser Oil patch from Super Mario Odyssey
A Bowser Oil badge from Mario Kart Tour
A Bowser Oil gold badge from Mario Kart Tour
A Bowser Oil "hot shot" badge from Mario Kart Tour
Bullet Bill Speed Trial[edit]
Bullet Bill Speed Trial is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe, Mario Kart Tour and Mario Kart Live: Home Circuit. It also makes a cameo appearance in Super Mario Odyssey and some of the promotional material for Nintendo's collaboration with Kansai International Airport. The logo of the company consists of the company's name written in slanted, beige-colored ＤＦ超極太ゴシック体 (DF Extra Bold Gothic) for "Bullet Bill" and Informal 011 for "Speedtrial" on a red background, below a simplified image of a Bullet Bill on a navy blue background, in the same beige color. These rectangles are separated by a beige line. However, on the trackside banner variant, all of the writing and imagery appears in the blue rectangle, with just a thin red one underneath. The sticker variant retains the design from the trackside banners, but without the beige dividing line, and a smaller red line at the bottom. There are another two logo variants which appear on the Sport Bike's blue varnish, one which has "Bullet Bill" on the top and "Speed Trial" below in yellow, slanting to the let with another yellow line above it and a blue background. The other one is closer in design to the trackside banner variant, but now has yellow lines and writing, and removes the Bullet Bill and red strip beneath it. It is advertised by means of trackside banners, signs, cans, stickers, posters, patches, appears on a varnish and is also referenced on a map.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Mario Kart Stadium | Trackside banners, signs |
| Mount Wario | Trackside banners, signs |
| N64 Toad's Turnpike | Signs |
| DS Wario Stadium | Signs |
| Wii Grumble Volcano | Signs |
| Excitebike Arena | Trackside banners, signs |
| Super Bell Subway | Cans, Local Information map, Exit B, D3 |
| DS Shroom Ridge | Signs |
| Tour Tokyo Blur | Signs |
| N64 Kalimari Desert | Signs |
| Tour Berlin Byways | Posters |
| Kart body part | Means of advertisement |
| Sport Bike | Decals |
| Other media | Means of advertisement |
| Loading Screen | Logo |
| Nintendo and Kansai International Airport collaboration | |
| Artwork | Means of advertisement |
| Mario and Toad with a suitcase | Sticker |
| Super Mario Odyssey | |
| Outfit | Means of advertisement |
| Mechanic Outfit | Patches |
| Racing Outfit | Patches |
| Mario Kart Tour | |
| Course | Means of advertisement |
| Wii DK Summit | Signs |
| N64 Kalimari Desert | Signs |
| Los Angeles Laps 3 | Baseball stadium wall banner |
| Tokyo Blur 1 and 2 | Signs |
| Bangkok Rush 2 and 3 | Signs |
| Wii Mushroom Gorge | Signs |
| Kart body part | Means of advertisement |
| Decal Streamliner | Decals |
| Glider | Means of advertisement |
| Bullet Bill Parachute | Logos |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Bullet Bill Speed Trial poster from Mario Kart 8
A Bullet Bill Speed Trial trackside banner from Mario Kart 8
A Bullet Bill Speed Trial poster from Mario Kart 8
A Bullet Bill Speed Trial logo from Mario Kart 8
A Bullet Bill Speed Trial logo from Mario Kart 8
The Mario and Toad artwork from the Nintendo and Kansai International Airport collaboration
A Bullet Bill Speed Trial patch from Super Mario Odyssey
A Mario Kart Tour Bullet Bill Speed Trial badge
A Mario Kart Tour Bullet Bill Speed Trial gold badge
A Mario Kart Tour Bullet Bill Speed Trial "hot shot" badge
Burning DK[edit]
Burning DK (also called Burning DK Sports Drink) is a sports drink that appears as a sponsor in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour, and makes a cameo appearance in Super Smash Bros. for Wii U and Super Smash Bros. Ultimate. The drink appears to be endorsed by Donkey Kong, or the company that produces it is run by him. The company's logo features an edited version of his 2D artwork to show him holding the drink in orange, red and white on a yellow background with orange flames and bubbles. The name itself is written in black Belwe Std Medium, though appears red on the cans. A different logo variant simply features the company name in red on a white background. It is advertised by means of posters, trackside banners, cans, signs and is also referenced on a map.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Mario Circuit | Trackside banners |
| Toad Harbor | Posters, trackside banners |
| Mount Wario | Trackside banners |
| DS Cheep Cheep Beach | Trackside banners |
| N64 Toad's Turnpike | Trucks, signs |
| DS Wario Stadium | Signs, trackside banners |
| Super Bell Subway | Cans, local information map, exit A, B4 |
| 3DS Wuhu Town | Vending machine |
| Wii Coconut Mall | Shops, trackside banners |
| Tour New York Minute | Signs |
| Tour Berlin Byways | Graffiti |
| Other media | Means of advertisement |
| Loading screen | Logo |
| Donkey Kong Mii Racing Suit | Logos |
| Super Smash Bros. for Wii U | |
| Stage | Means of advertisement |
| Mario Circuit | Trackside banners |
| Super Smash Bros. Ultimate | |
| Location | Means of advertisement |
| Mario Circuit | Trackside banners |
| Race track area in World of Light | Trackside banners |
| Mario Kart Tour | |
| Course | Means of advertisement |
| DS DK Pass | Trackside banners |
| Wii DK Summit | Signs, trackside banners |
| Los Angeles Laps 1 and 3 | Trucks |
| New York Minute 1, 2 and 3 | Signs, trucks |
| Wii Coconut Mall | Shops, trackside banners |
| Other | Means of advertisement |
| Badge | Logo |
| Donkey Kong Mii Racing Suit | Logo |
Gallery[edit]
A Mario Kart 8 Burning DK poster
A Mario Kart 8 Burning DK logo
A Mario Kart Tour Burning DK badge
A Mario Kart Tour Burning DK gold badge
Chain Chomp Racing Chains[edit]
Chain Chomp Racing Chains is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe, and Mario Kart Tour. The trackside banners feature the Mario Party 8 artwork of a Chain Chomp, alongside the word "Chain Chomp" in red and "Racing Chains" underneath it in black. The chain at the top of the trackside banner is the same one from the Chain Chomp artwork, just rotated. A variation of this logo consists simply of the name in white on a dark blue background. The company is advertised by trackside banners, appears on a varnish and is also referenced on a map.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| GBA Mario Circuit | Trackside banners |
| Super Bell Subway | Local Information map, Exit C, D2 |
| Kart body part | Means of advertisement |
| Sport Bike | Decals |
| Mario Kart Tour | |
| Course | Means of advertisement |
| London Loop | Signs |
| Other | Means of advertisement |
| Badge | Logo |
| Chain Chomp Mii Racing Suit | Logo |
| Lemmy Mii Racing Suit | Logo |
Gallery[edit]
A Mario Kart 8 Chain Chomp Racing Chains logo
A Mario Kart Tour Chain Chomp Racing Chains badge
A Mario Kart Tour Chain Chomp Racing Chains "hot shot" badge
A Mario Kart Tour Chain Chomp Racing Chains badge
A Mario Kart Tour Chain Chomp Racing Chains gold badge
A Mario Kart Tour Chain Chomp Racing Chains "hot shot" badge
Custom[edit]
Custom is a weapon brand within the Splatoon series and a sponsor that appears in Mario Kart 8 Deluxe. Most of their weapons seem to consist of various forged items and tools that have been modified and turned into weapons.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Urchin Underpass | Screen displays, billboards |
Gallery[edit]
A Custom advertisement
Daisy's Flower Market[edit]
Daisy's Flower Market is a flower shop that appears as a sponsor that appears in the Booster Course Pass for Mario Kart 8 Deluxe and Mario Kart Tour. It is presumably run by Daisy. One badge showing the sponsor features a white cursive font surrounded by curves and stylized tulips, as well as Daisy's head above it. Another badge shows the same font, but above a white line and differently-colored tulips below the logo.
| Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Wii Coconut Mall | Signs, trackside banners |
| Tour Amsterdam Drift | Signs |
| Mario Kart Tour | |
| Course | Means of advertisement |
| Wii Coconut Mall | Signs, trackside banners |
| Amsterdam Drift | Signs |
Gallery[edit]
A Daisy's Flower Market badge from Mario Kart Tour
A Daisy's Flower Market blue badge from Mario Kart Tour
A Daisy's Flower Market gold badge from Mario Kart Tour
A Daisy's Flower Market badge from Mario Kart Tour
A Daisy's Flower Market blue badge from Mario Kart Tour
Dino Dino Outdoor & Camping Goods[edit]
Dino Dino Outdoor & Camping Goods is a gear store that appears as a sponsor in the Booster Course Pass for Mario Kart 8 Deluxe and Mario Kart Tour.
| Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Wii Coconut Mall | Signs, trackside banners |
| Squeaky Clean Sprint | Bags |
| Mario Kart Tour | |
| Course | Means of advertisement |
| Wii Coconut Mall | Signs, trackside banners |
| Squeaky Clean Sprint | Bags |
Gallery[edit]
A Dino Dino Outdoor & Camping Goods banner from Mario Kart 8 Deluxe
Dream Gliders[edit]
Dream Gliders is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour, and makes a cameo appearance in Super Smash Bros. for Wii U and Super Smash Bros. Ultimate. Presumably, the company creates the gliders for the vehicles to use during the races. The main logo of the company consists of its name in white using the Hobo typeface on top of a white line coming from a cloud, which leads to an image of Mario's Super Glider from above. The background has two variants, a daytime one with a light blue gradient, and an indigo gradient with yellow stars as a night time variant. It is advertised by means of trackside banners and signs, and is also referenced on a map.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Mario Circuit | Signs |
| Mount Wario | Trackside banners |
| N64 Royal Raceway | Trackside banners |
| DS Wario Stadium | Signs, trackside banners |
| GCN Sherbet Land | Trackside banners |
| GCN Yoshi Circuit | Trackside banners |
| Super Bell Subway | Local Information map, Exit A, A4 |
| N64 Choco Mountain | Signs |
| Tour New York Minute | Posters |
| Tour Berlin Byways | Graffiti |
| Super Smash Bros. for Wii U and Super Smash Bros. Ultimate | |
| Stage | Means of advertisement |
| Mario Circuit | Trackside banners |
| Mario Kart Tour | |
| Course | Means of advertisement |
| N64 Choco Mountain | Signs |
| DS DK Pass | Trackside Banners |
| Wii DK Summit | Signs |
| Los Angeles Laps | Signs |
| N64 Royal Raceway | Trackside banners |
| Vancouver Velocity | Signs |
| GCN Yoshi Circuit | Trackside banners |
| Wii Mushroom Gorge | Trackside Banners |
| Other | Means of advertisement |
| Badge | Logo |
| Menu Background | Logo |
Gallery[edit]
A Mario Kart 8 Dream Gliders trackside banner
A Mario Kart Tour Dream Gliders badge
A Mario Kart Tour Dream Gliders gold badge
A Mario Kart Tour Dream Gliders Today's Challenge badge
Express[edit]
Express is a weapon brand within the Splatoon series and a sponsor that appears in Mario Kart 8 Deluxe. The company appears on vending machines. They provide items such as snacks, beverages, cash and Crust Bucket Tickets.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Urchin Underpass | Vending machines, screen displays |
Gallery[edit]
Express logo on screen display
Fire Flower Curry House[edit]
Fire Flower Curry House is a restaurant that appears as a sponsor in the Booster Course Pass for Mario Kart 8 Deluxe and Mario Kart Tour. Its key visual is a black logo in the Arnold Böcklin typeface on a yellow field, with the "i" represented by a red chili pepper, and the eponymous flower engulfed in a red flame between the two words.
| Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Wii Coconut Mall | Signs, trackside banners |
| Mario Kart Tour | |
| Course | Means of advertisement |
| Wii Coconut Mall | Signs, trackside banners |
| Bangkok Rush 2 and 3 | Signs |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
Mario Kart Tour badge
Mario Kart Tour gold badge
Mario Kart Tour Today's Challenge badge
Firefin[edit]
Firefin is a gear brand within the Splatoon series and a sponsor that appears in Mario Kart 8 Deluxe. Firefin is responsable for produce street-style headgears, clothing and shoes. The company logo is their stylized blowfish mascot named FishFry.
| Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Urchin Underpass | Signs |
Forge[edit]
Forge is a gear brand within the Splatoon series and a sponsor that appears in Mario Kart 8 Deluxe. The company produces military-style clothing and professional headphones. The logo is a lettermark. It consists of circle, with an italicized F-shape inside, stylized to resemble a Splattershot. The F-shape is split into three parts - the bottom being the stem of the F, it is transparent and extends outside the edge of the circle, and has an attached shape that resembles the trigger guard of Splatoon's Splattershot. The middle and top portions are parallelograms that make up the middle bar and top arm of the F, with the middle being a transparent outline, with an attached shape to resemble the barrel, and the top representing the ink tank.
| Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Urchin Underpass | Signs |
Fuzzy Battery[edit]
Fuzzy Battery is a type of battery that appears as a sponsor in Mario Kart 8, Mario Kart 8 Deluxe, Mario Kart Tour and Mario Kart Live: Home Circuit, and makes cameo appearances in Super Mario Odyssey and Yoshi's Crafted World. The logo consists of the company name in the Allegro typeface with a black and yellow gradient fill and a white outline surrounding a 2D image of a Fuzzy with the same color scheme. This appears on one of three backgrounds with a lightning bolt, one in which the bolt is yellow with a red outline on a black background, another in which the bolt is blue with a yellow outline and black background, and the other which is black with a yellow outline on a red background. It is advertised by means of trackside banners, promotional tents, signs, flags, patches and the batteries themselves.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Mario Kart Stadium | Signs, promotional tents, trackside banners, batteries |
| Twisted Mansion | Trackside banners |
| GBA Mario Circuit | Trackside banners |
| GCN Yoshi Circuit | Batteries |
| Excitebike Arena | Promotional tents, flags, trackside banners, signs |
| N64 Choco Mountain | Signs |
| Wii Coconut Mall | Trackside banners |
| Tour New York Minute | Signs |
| DS Waluigi Pinball | Marquee signs |
| Other media | Means of advertisement |
| Loading screen | Logo |
| Super Mario Odyssey | |
| Outfit | Means of advertisement |
| Racing Outfit | Patches |
| Yoshi's Crafted World | |
| Other media | Means of advertisement |
| Courses | Batteries |
| Mario Kart Tour | |
| Course | Means of advertisement |
| N64 Choco Mountain | Signs |
| New York Minute 1 and 2 | Signs |
| DS Waluigi Pinball | Marquee signs |
| Wii Coconut Mall | Trackside banners |
| Kart body part | Means of advertisement |
| Lightning Streamliner | Decals |
| Glider | Means of advertisement |
| Fuzzy Kite | Logos |
| Other | Means of advertisement |
| Badge | Logo |
| Iggy Mii Racing Suit | Logo |
Gallery[edit]
A Fuzzy Battery trackside banner from Mario Kart 8
The top of a Fuzzy Battery promotional tent
A Fuzzy Battery badge from Mario Kart Tour
A Fuzzy Battery gold badge from Mario Kart Tour
The Fuzzy Battery logo on the Fuzzy Kite
Galaxy Air[edit]
Galaxy Air (often abbreviated to GXA) is an airline that appears as a sponsor in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour, and makes a cameo appearance in Super Mario Odyssey. It runs flights to some of the courses from the game. It is named after the Super Mario Galaxy and Super Mario Galaxy 2 games. The logo consists of a yellow Luma alongside three stripes, two being dark blue and the other being teal, somewhat resembling a comet tail. Beneath this is the company name in a geometric sans-serif dark blue font. There are many variations of the logo however. One variation puts the stripes behind the Luma and gives it an outline, and "Galaxy Air" appears on the right hand side instead. This variant has many different color schemes. The other main variant shortens the stripes and adds GXA above Galaxy Air on the right hand side, and also comes in two variations. Another version of this logo instead places the text on the left of the logo and extends the three stripes coming from the Luma. Another variation of the logo places the Luma on the left and the abbreviation over the full name on the right, while another simply has just the text in that arrangement. Another variant of this version of the logo has an orange background and white text, as well as removing the outline from the Luma and changing its eyes to orange, and the colors of the stripes to turquoise instead of dark blue and white instead of the original teal.
As well as the variations, Galaxy Air also advertises using posters which illustrate specific destinations. One of these is for Dry Dry Desert, and features an image of GCN Dry Dry Desert as the background with the Galaxy Air logo in the top left corner. In front of this is a green dune shape which says "Mysterious Sands." and "Dry Dry Desert" on it, and features Toad's Mario Party 8 artwork on it. There is also a rectangular version of it which shows a smaller section of the course and places Toad above the dune. Another one is for Sweet Sweet Canyon and is fairly similar in layout, but now has a pink ribbon with a magenta and white trim at the bottom instead of dunes. This now reads "The Sweetest Memories!" and "Sweet Sweet Canyon" instead, and features Princess Peach's New Super Mario Bros. Wii artwork behind the ribbon instead, whereas Toad is in front. The rectangular variant has the same changes as the Dry Dry Desert one. The other poster is for Water Park, and is completely different from the other two. It has the Galaxy Air logo in the top right hand corner in a yellow trapezium, which also says "Welcome to Water Park", with the "Welcome to" in orange and the rest in red. below this is an orange stripe which has "New attraction!" written on it in yellow, accompanied by another orange stripe at the bottom. In between these stripes is an image of Water Park, specifically focussed on the Sub Coaster ride, which is most likely the new attraction, and the New Super Mario Bros. artwork of Koopa Troopa.
Galaxy Air is advertised by means of posters, trackside banners, patches and signs, as well as appearing on planes, buses and departures boards, is mentioned by the airport intercom and appears on a varnish.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Toad Harbor | Posters |
| Sunshine Airport | Posters, trackside banners, rotating screen displays, planes, departure boards, intercom announcements |
| N64 Toad's Turnpike | Buses, signs |
| GCN Yoshi Circuit | Posters |
| Excitebike Arena | Trackside banners, signs, commentator's towers |
| Super Bell Subway | Posters |
| DS Shroom Ridge | Buses, Signs |
| Tour Berlin Byways | Buses |
| Kart body part | Means of advertisement |
| Circuit Special | Decals |
| Other media | Means of advertisement |
| End of the credits | Logo |
| Rosalina Mii Racing Suit | Logo |
| Super Mario Odyssey | |
| Outfit | Means of advertisement |
| Racing Outfit | Patches |
| Mario Kart Tour | |
| Course | Means of advertisement |
| New York Minute 1, 2 and 3 | Signs, buses |
| Tokyo Blur 1, 2 and 3 | Signs, buses (Tokyo Blur 3 Coin Rush course) |
| London Loop | Signs |
| N64 Royal Raceway | Trackside banners |
| Kart body part | Means of advertisement |
| Circuit Special | Decals |
| Other | Means of advertisement |
| Badge | Logo |
| Rosalina Mii Racing Suit | Logo |
The announcer on the intercom in Sunshine Airport mentions two flights provided by Galaxy Air, "Passengers departing on Galaxy Airlines, Flight 2580, bound for Dolphin Shoals, should proceed to customs and immigration at this time." and "Paging Galaxy Airlines, Flight 2218, passenger Ms. Birdo, please proceed to the information counter on Floor 2.". The intercom does get the company's name wrong in both of these announcements. In an earlier build of the game at an E3 demo, the starting line for Toad Harbor featured a blue starting line with Galaxy Air logos, however this was replaced in the final game with a yellow and orange one with Flower Cup logos and different textures.
| 12:05 | 13:00 | Dolphin Shoals | GXA | 2580 | Dolphin Shoals | 12:05 | 1 |
| 12:55 | 18:35 | Bone Dry Dunes | GXA | 2218 | Bone Dry Dunes | 12:55 | 1 |
| 13:50 | 14:40 | Dry Dry Desert | GXA | 7706 | Dry Dry Desert | 13:50 | 1 |
| Galaxy Air flights from the Sunshine Airport departures board. | |||||||
Gallery[edit]
A Mario Kart 8 Galaxy Air trackside banner
A Mario Kart 8 Galaxy Air poster
A Mario Kart 8 Galaxy Air logo
A Mario Kart 8 Galaxy Air trackside banner
A Mario Kart 8 Galaxy Air logo
A Mario Kart 8 Galaxy Air trackside banner
A Mario Kart 8 Galaxy Air logo
A Mario Kart 8 Galaxy Air logo
A Mario Kart 8 Galaxy Air logo
A Mario Kart 8 Galaxy Air logo
A Galaxy Air Dry Dry Desert poster from Mario Kart 8
A Galaxy Air Dry Dry Desert poster from Mario Kart 8
A Galaxy Air Sweet Sweet Canyon poster from Mario Kart 8
A Galaxy Air Sweet Sweet Canyon poster from Mario Kart 8
A Galaxy Air Water Park poster from Mario Kart 8
A Mario Kart Tour Galaxy Air badge
A Mario Kart Tour Galaxy Air gold badge
A Mario Kart Tour Galaxy Air "hot shot" badge
Ghost Clock[edit]
Ghost Clock is a sponsor that appears in Mario Kart 8 and Mario Kart 8 Deluxe. The logo features the company name written in a crooked brown font, with the "L" in clock being made from two clock hands. It is advertised using trackside banners.
| Course | Means of advertisement |
|---|---|
| Twisted Mansion | Trackside banners |
Golden Wheel[edit]
Golden Wheel is a sponsor that appears in Mario Kart 8 and Mario Kart 8 Deluxe. The logo of the company consists of an image of a golden Wii Wheel, next to the company's name in gold writing on a black background. It is advertised by means of trackside banners and signs.
| Course | Means of advertisement |
|---|---|
| Mario Kart Stadium | Trackside banners, signs |
Green Service[edit]
Green Service is a gardening company that appears as a sponsor in Mario Kart 8 and Mario Kart 8 Deluxe. The logo consists of the company name in green Frankfurter above 2D artwork of several Munchers, on either a blue or white background. It is advertised by means of trackside banners and is also referenced on a map.
| Course | Means of advertisement |
|---|---|
| Wii Moo Moo Meadows | Trackside banners |
| N64 Royal Raceway | Trackside banners |
| Super Bell Subway | Local Information map, Exit A, B4 |
Gallery[edit]
A Green Service trackside banner
Green Shell Taxi[edit]
Green Shell Taxi is a taxi company that appears as a sponsor in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour, and makes a cameo appearance in Super Mario Odyssey. The company logo consists of the name in simple white writing with "Taxi" in capital letters, on a navy blue stripe, edged with another yellow stripe followed by another blue one on either side. At the end of the line is a 2D image of a Green Shell in monochrome green with a yellow outline. The other variant is seen on the roofs of the cabs, and consists of the words "Green Shell" in black on either side of the 2D artwork of the shell, on a yellow background. The company directly advertises by means of patches, is indirectly advertised by their cabs and is also referenced on a map.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| N64 Toad's Turnpike | Taxis |
| Super Bell Subway | Local Information map, Exit C, D3 |
| DS Shroom Ridge | Taxis |
| Tour New York Minute | Taxis |
| N64 Kalimari Desert | Signs |
| Tour Berlin Byways | Taxis |
| Super Mario Odyssey | |
| Outfit | Means of advertisement |
| Racing Outfit | Patches |
| Mario Kart Tour | |
| N64 Kalimari Desert | Signs |
| New York Minute | Taxis |
| Wii Koopa Cape | Trackside banners |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Mario Kart 8 Green Shell Taxi logo
A Mario Kart Tour Green Shell Taxi badge
A Mario Kart Tour Green Shell Taxi gold badge
Ice Cream[edit]
Ice Cream is a sponsor that appears in the Booster Course Pass for Mario Kart 8 Deluxe and Mario Kart Tour. One variant of the logo features a white italicized font surrounded by a red outline written in a blue circle with a red and white outline surrounding it.
| Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Sky-High Sundae | Logos |
| Mario Kart Tour | |
| Course | Means of advertisement |
| Sky-High Sundae | Logos |
| Kart body part | Means of advertisement |
| Ice-Cream Minibus | Decals |
| Chocolate Banana Minibus | Decals |
Iggy's Glass[edit]
Iggy's Glass is a sponsor that appears in Mario Kart 8 and Mario Kart 8 Deluxe. Presumably the company, run by Iggy Koopa, creates windshields for the karts and bikes that use them. The logo is stylized to look like Iggy’s glasses, which appear in the middle, as the company name is written in white with a black outline, similar to the pupils, then have a line of white and then blue, followed by more white, like the rest of the eye and have a complete black outline, like the glasses frames. The slogan "Crystal Clear Windshields" appears underneath in purple writing with a white outline, and the background uses the same dark to light green gradient as his hair. It is advertised by means of trucks.
| Course | Means of advertisement |
|---|---|
| N64 Toad's Turnpike | Trucks |
Kamek Book Store[edit]
Kamek Book Store is a book store company that appears as a sponsor in the Booster Course Pass for Mario Kart 8 Deluxe and Mario Kart Tour, depicting Kamek on its advertisements. Its name is likely a pun on "comic book store".
| Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Wii Coconut Mall | Signs, trackside banners |
| Mario Kart Tour | |
| Course | Means of advertisement |
| Wii Coconut Mall | Signs, trackside banners |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
Mario Kart Tour badge
Mario Kart Tour badge
Krak-On[edit]
Krak-On is a gear brand within the Splatoon series and a sponsor that appears in Mario Kart 8 Deluxe. The company produces natural-style shoes and retro tops, such as shirts and hoodies. The logo consists of a orange stylised squid or kraken silhouette with a bulbous body, four tentacles, and two arms reaching upwards, in an blue circle with a orange outline.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Urchin Underpass | Signs |
Kung Fu Lakitu[edit]
Kung Fu Lakitu is a film that appears as a sponsor in Mario Kart 8 and Mario Kart 8 Deluxe. The film is a reference to the 2008 DreamWorks film Kung Fu Panda, as the poster uses a similar name and font, and the Lakitu is in the same pose as Po on the original poster. The poster also says "Dragon Driftway the Movie", which is a course from the other DLC pack that has a similar theme, and also features multiple statues of Lakitus practicing kung fu, similar to the image on the poster. The poster also says "Coming Spring 2015" referencing the release date of the second DLC pack in which it appeared. The main image on the poster depicts a Lakitu standing on its cloud performing a side kick, surrounded by flames in front of some mountains. The title is written in capital letters, using a red font with a gold outline at an angle, while the rest is written in a white font. It is advertised by means of posters. Coincidentally, Jack Black, who voiced Kung Fu Panda's main character Po, would eventually go on to voice Bowser in The Super Mario Bros. Movie.
A poster for a sequel, Kung Fu Master Lakitu, appears in Mario Kart Tour and the Mario Kart 8 Deluxe – Booster Course Pass in Tour Bangkok Rush. It is subtitled as "Mario Kart the Movie", and its release date merely says it is "Coming Soon".
| Course | Means of advertisement |
|---|---|
| GBA Ribbon Road | Poster |
Larry Lights[edit]
Larry Lights is a sponsor that appears in Mario Kart 8 and Mario Kart 8 Deluxe. Presumably the company, run by Larry Koopa, creates the lights for the race tracks as well as the headlights for the vehicles. The logo consists of the company name in a curved font either side of a white version of Larry's Emblem, with a star off to the left. The logo is in a white oval, though parts of Larry's emblem stick out, on a black background. It is advertised by means of signs and logos.
| Course | Means of advertisement |
|---|---|
| Electrodrome | Signs |
| Other media | Means of advertisement |
| End of the credits | Logo |
Lemmy's Tire Service[edit]
Lemmy's Tire Service is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe, Mario Kart Tour and Mario Kart Live: Home Circuit. Presumably, the company, run by Lemmy Koopa, provides and puts tires on the vehicles in the game. The main logo consists of the word "Lemmy's" in a sans-serif font, with a more angular "Y", in black with a white outline, and "Tire Service" in a different all-capitals font below, also in white. The logo also features a 2D image of Lemmy bouncing on a Tire with a white overall outline, on a pink or green background. The image of Lemmy originates from an artwork of the Koopalings, Bowser and Bowser Jr. on an Airship, but this version does not have shading and the whole image can be seen.[1] As a consequence, this artwork depicts Lemmy with a lazy eye, a trait which he is missing in the game. The logo also has some variants, the main one being the bottom of the "Y"'s outline being extended to incorporate the rest of the sponsor's name on the same line. The rest is then rearranged to fit the trackside banner. The color also changes, with the rest of the writing being changed to green, or the word "Lemmy's" being changed to green. Another variant retains the main trackside banner text composition, but changes the color to red and puts it on a dark blue background. It is advertised by means of trackside banners and signs, appears on varnishes and is also referenced on a map.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Mario Kart Stadium | Signs, trackside banners |
| Mount Wario | Signs, trackside banners |
| N64 Toad's Turnpike | Signs |
| DS Wario Stadium | Signs, trackside banners |
| GBA Ribbon Road | Logos |
| Super Bell Subway | Local Information map, Exit B, C2 |
| Tour Berlin Byways | Graffiti |
| Kart body part | Means of advertisement |
| Circuit Special | Decals |
| Sport Bike | Decals |
| Cushion | Stitched logo |
| Other media | Means of advertisement |
| End of the credits | Logo |
| Mario Kart Tour | |
| Course | Means of advertisement |
| N64 Royal Raceway | Trackside banners |
| DS Waluigi Pinball | Marquee signs |
| Vancouver Velocity 2 | Ice rink wall banners |
| Kart body part | Means of advertisement |
| Circuit Special | Decals |
| Black Circuit | Decals |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Lemmy's Tire Service trackside banner from Mario Kart 8
A Lemmy's Tire Service trackside banner from Mario Kart 8
A Lemmy's Tire Service sign from Mario Kart 8
A Lemmy's Tire Service logo from Mario Kart 8
A Lemmy's Tire Service logo from Mario Kart 8
A Lemmy's Tire Service badge from Mario Kart Tour
A Lemmy's Tire Service gold badge from Mario Kart Tour
A Lemmy's Tire Service "hot shot" badge from Mario Kart Tour
Lord Bowser[edit]
Lord Bowser is Bowser's racing team and a sponsor in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. It is one of the six racing teams for each of the characters that have appeared in every Mario Kart game since Super Mario Kart. The logo consists of an orange version of Bowser's Kart emblem, with a yellow outline on a green shield with an orange outline with horns. The shield has a yellow banner running across it with an orange and brown, with the team name in all capitals in the same brown as the outermost trim. The logo also includes two brown and white checkered flags with an orange outline at the bottom. The team is represented using crowd banners, vans, logos and also appears on various standings boards.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Mario Kart Stadium | Crowd banners, trucks, standings boards, pit area elements |
| GBA Mario Circuit | Standings chalkboards |
| N64 Royal Raceway | Standings boards |
| GCN Yoshi Circuit | Standings chalkboards |
| Other media | Means of advertisement |
| Battle and versus race team logos | Logo |
| Bowser Mii Racing Suit | Logo |
| Mario Kart Tour | |
| Other | Means of advertisement |
| Badge | Logo |
| Bowser Mii Racing Suit | Logo |
| Roy Mii Racing Suit | Logo |
Gallery[edit]
A Lord Bowser badge in Mario Kart Tour
A Lord Bowser gold badge in Mario Kart Tour
Ludwig Painting[edit]
Ludwig Painting is a sponsor in Mario Kart 8 and Mario Kart 8 Deluxe. The company's official logo is not seen in any of the courses, although what appears to be a stylized version of the logo appears among the graffiti in Super Bell Subway. The stylized version shows the company name in a pale yellow green font with a black outline and shadow on a blue shape resembling Ludwig's hair. It is advertised by means of graffiti, and is also referenced on a map.
| Course | Means of advertisement |
|---|---|
| Super Bell Subway | Graffiti, Local Information map, Exit A, A4 |
| Mario Kart Tour | |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Ludwig Painting badge in Mario Kart Tour
A Ludwig Painting gold badge in Mario Kart Tour
Luigi Gusters[edit]
Luigi Gusters is Luigi's racing team and a sponsor in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. It is one of the six racing teams for each of the characters that have appeared in every Mario Kart game since Super Mario Kart. The logo consists of a white shield with Luigi's green "L" on it with a gold and blue border. On either side of the shield are blue hoses and nozzles with gold outlines, similar to the vacuum attachment of the Poltergust 5000 which the team is most likely partly named after. Underneath the shield is a blue and gold laurel wreath, and above it is a blue and gold banner with the team name written on it in white. The team is represented using crowd banners, trucks and hot air balloons, and also appears on various standings boards and in pit areas.
| Course | Means of advertisement |
|---|---|
| Mario Kart Stadium | Crowd banners, trucks, standings boards, pit area elements |
| Mount Wario | Hot Air Balloons |
| GBA Mario Circuit | Standings chalkboards |
| N64 Royal Raceway | Standings boards, standings chalkboards |
| Super Bell Subway | Local Information map, Exit A, B3 |
| DS Mario Circuit | Standings board |
| Other media | Means of advertisement |
| Luigi Mii Racing Suit | Logo |
| Mario Kart Tour | |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
Mario Kart Tour badge
Mario Kart Tour gold badge
Mario Automobile Association[edit]
The Mario Automobile Association (often abbreviated to MAA) is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. The logo features a pair of Fishin' Lakitus using artwork from Mario Kart: Super Circuit lifting a black car with yellow details, which says "Road Service" on it in yellow and "MAA" on it in white. Beneath the vehicle the company's full name is written in black. The logo appears mainly on a blue background, but also appears on green and yellow variants. The company's logos also appear on Dash panel ramp trucks, which feature two different versions of the logo, one of which features the abbreviation in larger white font and "Road Service" above it and slightly off to the left in yellow, and another which simply consist of the company's full name written in an all-capitals white font. The company is advertised using trackside banners, signs, logos and promotional tents.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Mario Kart Stadium | Promotional tents |
| GBA Mario Circuit | Trackside banners |
| DS Cheep Cheep Beach | Trackside banners |
| N64 Toad's Turnpike | Dash panel ramp trucks |
| Excitebike Arena | Promotional tents, signs |
| GBA Cheese Land | Trackside banners |
| Battle Stadium | Promotional tents, signs |
| Other media | Means of advertisement |
| Loading screen | Logo |
| Mario Kart Tour | |
| Course | Means of advertisement |
| New York Minute 1 and 2 | Signs |
| DS Waluigi Pinball | Marquee signs |
| GCN Yoshi Circuit | Trackside banners |
| Wii Mushroom Gorge | Signs |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
The top of a Mario Automobile Association promotional tent
A Mario Automobile Association logo
A Mario Automobile Association logo
A Mario Automobile Association badge in Mario Kart Tour
Mario Super Motor Team[edit]
The Mario Super Motor Team is Mario's racing team and a sponsor in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. It is one of the six racing teams for all of the characters that have appeared in every Mario Kart game since Super Mario Kart. The logo consists of Mario's "M" Emblem surrounded by gold and blue rings, with "Mario" written in gold with a red outline at the top. The rest of the team's name is written in a rectangular banner that goes across the bottom of the circle. On top of the rings are five blue Warp Pipes, two of which have blue shading, and the middle one with a Super Star above it. Two shapes that resemble checkered flags or finish lines appear on either side of the logo, and a blue star also appears in all four corners of it. It is represented by means of trucks, logos, crowd banners, hot air balloons, gasoline pumps, and also appears in pit areas, on standings boards and is referenced on a map.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Mario Kart Stadium | Crowd banners, pit areas, standings boards, trucks |
| Mount Wario | Hot Air Balloons |
| GBA Mario Circuit | Standings chalkboards |
| N64 Royal Raceway | Pit areas, standings boards |
| GCN Yoshi Circuit | Standings chalkboards, gasoline pumps |
| Excitebike Arena | Trucks |
| Super Bell Subway | Local Information Map, Exit A, A2, A3 |
| DS Mario Circuit | Standings board |
| Other media | Means of advertisement |
| Battle and versus race team logos | Logo |
| Mario and Toads' artwork | Logo |
| Mario Mii Racing Suit | Logo |
| Mario Kart Tour | |
| Other | Means of advertisement |
| Badge | Logo |
| Mario Mii Racing Suit | Logo |
Gallery[edit]
Mario and Toads' Artwork
Mario Kart Tour badge
Mario Kart Tour gold badge
Mario Kart Tour "hot shot" badge
_-_Mario_Kart_8.jpg)
Mario Work Gear[edit]
Mario Work Gear is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour, and makes a cameo appearance in Super Mario Odyssey. Presumably, the company is run by Mario and sells work gear such as gloves and overalls. The logo consists of the company name in a sans-serif simple black font, with the "M" replaced with Mario's emblem, in a white circle with a black outline. Alongside the circle is a pair of gloves and overalls like Mario's, in the main 2D style, appearing to be presenting the rest of the logo, all on a white background. There are also two variants, the trackside banner variant, which uses a light blue background and removes the white circle except around the "M", and the other poster, which has a red background. It is advertised by means of posters, signs, shops and trackside banners.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Toad Harbor | Posters |
| GBA Mario Circuit | Trackside banners |
| N64 Toad's Turnpike | Signs |
| DS Wario Stadium | Trackside banners |
| GCN Yoshi Circuit | Shops, trackside banners, signs |
| 3DS Toad Circuit | Trackside banners |
| N64 Choco Mountain | Signs |
| DS Shroom Ridge | Signs |
| Tour Berlin Byways | Posters |
| Super Mario Odyssey | |
| Outfit | Means of advertisement |
| Mechanic Outfit | Patches |
| Mario Kart Tour | |
| Course | Means of advertisement |
| N64 Choco Mountain | Signs |
| N64 Kalimari Desert | Signs |
| Los Angeles Laps 3 | Signs |
| New York Minute 1 and 2 | Signs |
| 3DS Toad Circuit | Trackside banners |
| Tokyo Blur 1 and 2 | Signs |
| GCN Yoshi Circuit | Shops, trackside banners, signs |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Mario Work Gear trackside banner from Mario Kart 8
A Mario Work Gear poster from Mario Kart 8
A Mario Work Gear patch from Super Mario Odyssey
A Mario Work Gear badge from Mario Kart Tour
A Mario Work Gear gold badge from Mario Kart Tour
A Mario Work Gear "hot shot" badge from Mario Kart Tour
Mega Mushroom Super-Sized Clothing[edit]
Mega Mushroom Super-Sized Clothing is a clothing company that appears as a sponsor in the Booster Course Pass for Mario Kart 8 Deluxe and Mario Kart Tour.
| Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Wii Coconut Mall | Signs, trackside banners |
| Mario Kart Tour | |
| Course | Means of advertisement |
| Wii Coconut Mall | Signs, trackside banners |
Gallery[edit]
A Mega Mushroom Super-Sized Clothing badge from Mario Kart Tour
A Mega Mushroom Super-Sized Clothing gold badge from Mario Kart Tour
Moo Moo Meadows Milk[edit]
Moo Moo Meadows Milk is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour, and makes a cameo appearance in Yoshi's Crafted World. Presumably, the company milks the Moo Moos in Moo Moo Meadows and sells the milk, as well as other dairy products such as cream and yogurt, similar to Moo Moo Dairy and Mario Kart Milk from Mario Kart Wii. The main logo features a picture of a Moo Moo from the stamp unlocked after beating a staff ghost on Wii Moo Moo Meadows on a red background, with the company name on the right. "Moo Moo Meadows" is written in white, while "Milk" is written in the same red as the background with a white outline. The trackside banner variant is very similar, but uses larger text, and also has another Moo Moo on the right hand side. Another logo variant uses a blue and white Moo Moo on the right, with a blue background and white edges. The writing remains mostly the same, except the colors of "Milk" are reversed. The final variant appears on the cartons of milk themselves, and is a red and white Moo Moo on a white background with a red stripe, and the word "Milk" written in red underneath it. Two different variants of the logo appear on the cartons in Yoshi's Crafted World, both of which are similar to the other logos but have the text colored white with black and white outlines and a fully colored Moo Moo's head. One of the logos positions the head to the right of the text on a plain blue background, while the other positions the head over the text on a white stripe, with blue rectangles with white and black borders on either side. It is advertised by means of trackside banners, posters, cartons, menus, stickers, vending machines, logos and trucks.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Wii Moo Moo Meadows | Trucks, trackside banners |
| N64 Toad's Turnpike | Trucks |
| GCN Yoshi Circuit | Posters |
| GCN Baby Park | Trackside banners |
| GBA Cheese Land | Trackside banners |
| Super Bell Subway | Cartons, menus, stickers, vending machines |
| DS Shroom Ridge | Signs |
| Sky-High Sundae | Signs |
| Tour Bangkok Rush | Truck |
| Yoshi's Crafted World | |
| Level | Means of advertisement |
| Rail-Yard Run (flip side) | Cartons |
| Go-Go Yoshi | Signs |
| Costume | Means of advertisement |
| Blue coffee creamer | Logo |
| Mario Kart Tour | |
| Course | Means of advertisement |
| Los Angeles Laps 3 | Café signs, trucks (R variant) |
| New York Minute | Trucks (T variant, Jump Boost Cup Challenge) |
| Tokyo Blur 3 | Trucks (R variant) |
| Sky-High Sundae | Signs |
| GCN Mushroom Bridge | Trucks |
Gallery[edit]
A Moo Moo Meadows Milk trackside banner
A Moo Moo Meadows Milk logo
A Moo Moo Meadows Milk logo
A Moo Moo Meadows Milk carton in Yoshi's Crafted World
A Moo Moo Meadows Milk badge from Mario Kart Tour
A Moo Moo Meadows Milk gold badge from Mario Kart Tour
Morton Construction[edit]
Morton Construction is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. Presumably the company, run by Morton Koopa Jr., builds the tracks for the racers. Their main logo consists of the company name in all-capital white sans-serif font and the first "O" in "Morton" replaced with a yellow Morton Emblem, on a black background with yellow danger stripes at the edges. On the right hand side of the logo is a 2D picture of Morton wearing a yellow builder's helmet. The main variant is the trackside banner one, with the only changes made is the placement of Morton in the middle and the rest of the logo either side. One of the other two variants simply consists of the text as usual on an orange background, while the other variant changes the color of the text and emblem to blue and puts it on a yellow background. It is advertised by means of signs, trackside banners, drills and containers, and is also referenced on a map. However, the map in Super Bell Subway incorrectly names the company, and is spelled as "Moton Construction".
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Wii Grumble Volcano | Signs |
| Ice Ice Outpost | Trackside banners, containers, drills |
| Super Bell Subway | Local Information map, Exit B, D2 |
| Other media | Means of advertisement |
| End of the Credits | Logo |
| Mario Kart Tour | |
| Course | Means of advertisement |
| Los Angeles Laps 3 | Baseball stadium wall banner |
| Bangkok Rush 1 and 2 | Signs |
| Other | Means of advertisement |
| Menu Background | Logo |
| Badge | Logo |
| Morton Mii Racing Suit | Logo |
Gallery[edit]
A Mario Kart 8 Morton Construction trackside banner
A Mario Kart 8 Morton Construction logo
A Mario Kart 8 Morton Construction logo
A Mario Kart Tour badge
A Mario Kart Tour gold badge
Mushroom Piston[edit]
Mushroom Piston (also called Mushroom Piston Engines) is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour, and makes a cameo appearance in Super Smash Bros. for Wii U and Super Smash Bros. Ultimate. Presumably, the company manufactures and distributes pistons and engines that are fitted in the Karts, Bikes and ATVs and resemble Mushrooms. The main logo consists of the company name in an all capitals sans-serif font, with "Mushroom" and "Engines" in solid black and "Piston" in red with a black outline. To the left of this is an angled piston in white and red stylized to look like a Mushroom. The entire logo appears in an orange and red striped gradient background, shaped around the logo. Most of the variants have a square or rectangular shape, one of which features Toad in his Tri-Speeder with Standard tires. The other significantly different variation is the trackside banner one, which uprights the piston and moves "Engines" to the right of the other text, but otherwise remains the same. Another set of variants has the company name written in a pale gray font either side of the engine parts of the Circuit Special, with a purple, orange, red or blue background depending on the varnish color. One variant simply has the piston upright on a green background, while a variation of the trackside banner logo uses a monochrome yellow logo on an orange background with no detailing. The other trackside banner variant resizes the word "Piston" and changes it to the same font as "Mushroom", and also moves the word "Engine" along towards it. It is advertised by means of stickers, posters, trackside banners, logos and signs, is referenced on a map and appears on varnishes.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Mario Circuit | Signs |
| Toad Harbor | Posters |
| Sunshine Airport | Stickers |
| Mount Wario | Signs, trackside banners |
| GBA Mario Circuit | Trackside banners |
| DS Wario Stadium | Signs |
| GCN Yoshi Circuit | Signs, trackside banners |
| Excitebike Arena | Signs, trackside banners |
| Super Bell Subway | Local Information map, Exit B, A3, C2 |
| Kart body part | Means of advertisement |
| Circuit Special | Decals |
| Sport Bike | Decals |
| Other media | Means of advertisement |
| Loading Screen | Logos |
| Super Smash Bros. for Wii U and Super Smash Bros. Ultimate | |
| Stage | Means of advertisement |
| Mario Circuit | Signs |
| Mario Kart Tour | |
| Course | Means of advertisement |
| DS DK Pass | Trackside Banners |
| London Loop | Signs |
| Tokyo Blur 1 and 2 | Signs |
| DS Waluigi Pinball | Marquee signs |
| GCN Yoshi Circuit | Signs, trackside banners |
| Wii Mushroom Gorge | Trackside Banners |
| Bangkok Rush | Signs |
| Kart body part | Means of advertisement |
| Circuit Special | Decals |
| Black Circuit | Decals |
| Green Circuit | Decals |
| Glider | Means of advertisement |
| Piston Glider | Logos |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Mario Kart 8 Mushroom Piston poster
A Mario Kart 8 Mushroom Piston poster
A Mario Kart 8 Mushroom Piston trackside banner
A Mario Kart 8 Mushroom Piston poster
A Mario Kart 8 Mushroom Piston logo
A Mario Kart 8 Mushroom Piston logo
A Mario Kart 8 Mushroom Piston logo
A Mario Kart 8 Mushroom Piston logo
A Mario Kart 8 Mushroom Piston logo
A Mario Kart 8 Mushroom Piston logo
A Mario Kart 8 Mushroom Piston logo
A Mario Kart Tour Mushroom Piston gold badge
A Mario Kart Tour Mushroom Piston gold badge
A Mario Kart Tour Mushroom Piston "hot shot" badge
A Mario Kart Tour Mushroom Piston badge
A Mario Kart Tour Mushroom Piston gold badge
No Limits[edit]
No Limits is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe, and Mario Kart Tour.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| N64 Toad's Turnpike | Signs |
| Mario Kart Tour | |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A No Limits badge
A No Limits gold badge
A No Limits "hot shot" badge
A No Limits badge
A No Limits gold badge
A No Limits "hot shot" badge
Octopus Oil Company[edit]
Octopus Oil Company is a company within the Splatoon series and a sponsor that appears in Mario Kart 8 Deluxe. The company's name resembles the words たこ tako, Japanese for "octopus" and "oil". It has two logos; one featuring the company's name in an oval and one that combines the "octopus" logo and the company's name. Its logos resembles those of real-life ones, namely the "octopus" logo resembles that of Royal Air Force and the "oval" logo resembles that of Esso.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Urchin Underpass | Posters, screen displays |
Gallery[edit]
A Octopus Oil Company advertisement on a screen display
Paratroopa Airlines[edit]
Paratroopa Airlines (often abbreviated to PAL) is an airline company that appears as a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. The company is named after Koopa Paratroopas. The main logo consists of the abbreviated form of the name in a red serif font beneath a stylized Red Shell and a pair of wings. A curved red stripe appears beneath the logo, which all appears on a red background. A variant of the logo consists of the abbreviation on the right of the logo, all in black, on an orange background. Another different version of the logo from the buses instead places the abbreviation to the upper right of the logo in brown on a yellow background from the bus, while the other one has the full company name on the left of the logo in brown, with a red stripe that curves at the edges underneath it. It is advertised by means of posters and buses, as well as appearing on departures boards and being referenced on a map.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Sunshine Airport | Posters, departures boards |
| N64 Toad's Turnpike | Buses |
| Super Bell Subway | Local Information map, Exit A, A3 |
| Mario Kart Tour | |
| Course | Means of advertisement |
| New York Minute 1 and 2 | Signs |
| N64 Royal Raceway | Trackside banners |
| Other | Means of advertisement |
| Badge | Logo |
| 13:10 | 17:00 | Yoshi Valley | PAL | 2310 | Yoshi Valley | 13:10 | 2 |
| 14:15 | 15:15 | DK Jungle | PAL | 2040 | DK Jungle | 14:15 | 2 |
| Paratroopa Airlines flights from the Sunshine Airport departures board. | |||||||
Gallery[edit]
A Mario Kart 8 Paratroopa Airlines logo
A Mario Kart 8 Paratroopa Airlines logo
The side of a Mario Kart 8 Paratroopa Airlines coach
A Mario Kart Tour Paratroopa Airines badge
A Mario Kart Tour Paratroopa Airines gold badge
A Mario Kart Tour Paratroopa Airines "hot shot" badge
Peach & Daisy Royal Patisserie[edit]
Peach & Daisy Royal Patisserie is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. Presumably, the company is a patisserie run by Princess Peach and Princess Daisy. The main logo consists of the company name written in a gold serif font curved around the main logo in a gold circle on a burgundy background. The main logo itself consists of a stylized cream version of Peach and Daisy's crowns, but with an extra line at the bottom and five jewels shaped like Daisy's emblem visible, with two gold dots at the edge. The middle jewel is pink with a cream center, then a blue one with no center, and then a solid pink one. The logo also has two candles in between the peaks at the top of the crown. The logo has many variants, the main one being the trackside banner, version which removes the circle and places the name either side of the logo, while the other main trackside banner has a cream background and everything else in brown. Another variant retains the circle, but has a beige inner background and burgundy detailing, while one adds an extra rim in brown with the background, and beige detail. Two variants are partially circular, one with a burgundy background and gold detailing, while the other has a beige background and burgundy detailing. The patisserie also has a poster with the logo in burgundy at the top, in front of an image of Sweet Sweet Canyon with a gold and then pink border, which has rainbow colored spots on it. It is advertised by means of logos, cookies, cookie boxes, posters, stickers, trackside banners, bottles, menus and shops, and appears on varnishes.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Sweet Sweet Canyon | Cookies, cookie boxes, logos |
| Toad Harbor | Posters, shops |
| Sunshine Airport | Stickers, trackside banners |
| N64 Royal Raceway | Trackside banners |
| GCN Yoshi Circuit | Posters, shops |
| GCN Baby Park | Trackside banners |
| Super Bell Subway | Bottles, menus, posters |
| Kart body part | Means of advertisement |
| Circuit Special | Decals |
| Sport Bike | Decals |
| Mario Kart Tour | |
| Course | Means of advertisement |
| 3DS Daisy Hills | Trackside banners |
| London Loop | Double decker bus |
| New York Minute 1 and 2 | Signs |
| N64 Royal Raceway | Trackside banners |
| GCN Yoshi Circuit | Posters, shops |
| GCN Baby Park | Trackside banners |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Peach and Daisy Royal Patisserie trackside banner from Mario Kart 8
A Peach and Daisy Royal Patisserie trackside banner from Mario Kart 8
A Peach and Daisy Royal Patisserie poster from Mario Kart 8
A Peach and Daisy Royal Patisserie logo from Mario Kart 8
A Peach and Daisy Royal Patisserie logo from Mario Kart 8
A Peach and Daisy Royal Patisserie logo from Mario Kart 8
A Peach and Daisy Royal Patisserie logo from Mario Kart 8
A Peach and Daisy Royal Patisserie logo from Mario Kart 8
A Peach and Daisy Royal Patisserie badge from Mario Kart Tour
A Peach and Daisy Royal Patisserie gold badge from Mario Kart Tour
A Peach and Daisy Royal Patisserie "hot shot" badge from Mario Kart Tour
Princess Orange[edit]
Princess Orange is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour, and makes a cameo appearance in Yoshi's Crafted World. The company seems to produce and sell a fizzy orangeade drink, and is mainly run by Princess Daisy. The main logo consists of an orange with a green leaf and Daisy's flower emblem on it, with the company name in a green serif font in front of it. The logo is surrounded by a mint green shape with white and turquoise outline. The logo has some variants, the main one being the trackside banner one which changes the text to white and moves it to the left of the orange and removes the background shapes. This variant has a green background and encircles the logo in mint green and turquoise. Another variant changes the background to green and text to white, removes the turquoise shape and changes the outline color from white to mint green. The other variant uses the white text and an orange background, while encircling the logo in the same yellow and turquoise as the flower. There is also a different logo variation, which puts the main green text to the right of the orange, and surrounds it with a green bubble, with a white outline around the entire logo. The company is advertised by means of bottles, posters, shops, stickers, menus, logos and trackside banners, appears on varnishes and is also referenced on a map.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Sweet Sweet Canyon | Bottles |
| Toad Harbor | Posters, shops, trackside banners |
| Sunshine Airport | Stickers, trackside banners |
| N64 Toad's Turnpike | Signs |
| GCN Yoshi Circuit | Posters |
| GCN Baby Park | Trackside banners |
| Super Bell Subway | Bottles, menus, posters, trackside banners, Local Information map, Exit A, C4 |
| 3DS Wuhu Town | Trackside banners |
| Tour Berlin Byways | Posters |
| Kart body part | Means of advertisement |
| Circuit Special | Decals |
| Sport Bike | Decals |
| Yoshi's Crafted World | |
| Other media | Means of advertisement |
| Courses | Logos |
| Mario Kart Tour | |
| Course | Means of advertisement |
| Wii DK Summit | Signs, trackside banners |
| London Loop | Signs |
| Los Angeles Laps | Shops |
| Tokyo Blur 1 and 2 | Signs |
| Sydney Sprint 1 and 2 | Trackside banners |
| DS Waluigi Pinball | Marquee signs |
| Bangkok Rush 2 and 3 | Posters, signs |
| Kart body part | Means of advertisement |
| Circuit Special | Decals |
| Orange Streamliner | Decals |
| Other | Means of advertisement |
| Badge | Logo |
| Daisy Mii Racing Suit | Logo |
Gallery[edit]
A Princess Orange trackside banner from Mario Kart 8
A Princess Orange sign from Mario Kart 8
A Princess Orange sign from Mario Kart 8
A Princess Orange logo from Mario Kart 8
A Princess Orange badge from Mario Kart Tour
A Princess Orange gold badge from Mario Kart Tour
A Princess Orange "hot shot" badge from Mario Kart Tour
Princess Peach[edit]
Princess Peach is Princess Peach's racing team and a sponsor in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. It is one of the six racing teams for each of the characters that have appeared in every Mario Kart game since Super Mario Kart. Their logo consists of an image of Princess Peach like the one from the stained glass window on Peach's Castle in a pink shield with gold edging. The shield feature's Princess Peach's crown on the top, and a white sash across the bottom with a pink lower edge and the team name on it. The logo also features two curled designs in the top two corners, and the entire logo is outlined in blue. The team is represented by means of crowd banners, trucks, standings boards and pit areas.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Mario Kart Stadium | Crowd banners, trucks, standings boards, pit area elements |
| GBA Mario Circuit | Standings chalkboards |
| N64 Royal Raceway | Standings boards, pit areas |
| GCN Yoshi Circuit | Standings chalkboards |
| DS Mario Circuit | Standings boards |
| Other media | Means of advertisement |
| Peach Mii Racing Suit | Logo |
| Mario Kart Tour | |
| Other | Means of advertisement |
| Badge | Logo |
| Peach Mii Racing Suit | Logo |
Gallery[edit]
Mario Kart Tour badge
Mario Kart Tour gold badge
Mario Kart Tour "hot shot" badge
Propeller Toad Transport[edit]
Propeller Toad Transport (often abbreviated to PTT) is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. Presumably, the company is an airline run by Propeller Toads which mainly specializes in cargo. The main logo consists of a blue stylized Propeller Toad's head, alongside the abbreviation in a sans-serif font, which has speed lines coming off of the "T". The logo also has a few variants, one of which uses blue for the background, yellow for the Toad and white for the text, while another is simply the Toad's head in blue on a yellow background. The other main variant is the logo all in black on an orange background. Another variant uses the main logo, but changes its color from blue to yellow and has a green background. There is also a logo which is mainly the blue Propeller Toad's head, with the full company name in blue in the top right corner on a white background. The writing from this logo also appears on its own as a logo. It is advertised by means of crates, planes, departures boards, trackside banners, signs, logos and trucks, and also appears on a varnish.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Sunshine Airport | Crates, planes, departures boards, trackside banners |
| N64 Toad's Turnpike | Signs, trucks |
| Ice Ice Outpost | Crates, trackside banners |
| 3DS Toad Circuit | Trackside banners |
| DS Shroom Ridge | Trucks |
| Tour Berlin Byways | Trucks |
| Kart body part | Means of advertisement |
| Circuit Special | Decals |
| Other media | Means of advertisement |
| End of the credits | Logo |
| Mario Kart Tour | |
| Course | Means of advertisement |
| Los Angeles Laps 3 | Baseball stadium wall banner, trucks (R/T variant) |
| New York Minute 1 and 2 | Signs, trucks (New York Minute 1 Jump Boost Challenge) |
| Sydney Sprint 1 and 2 | Trackside banners |
| 3DS Toad Circuit | Trackside banners |
| Tokyo Blur 3 | Trucks (T variant) |
| Kart body part | Means of advertisement |
| Decal Streamliner | Decals |
| Orange Streamliner | Decals |
| Green Circuit | Decals |
| Other | Means of advertisement |
| Menu Background | Logo |
| Badge | Logo |
| 12:45 | 13:15 | Cheep Cheep Beach | PTT | 2206 | Cheep Cheep Beach | 12:45 | 4 |
| 13:35 | 14:10 | Thwomp Ruins | PTT | 1948 | Thwomp Ruins | 13:35 | 4 |
| Propeller Toad Transport flights from the Sunshine Airport departures board. | |||||||
Gallery[edit]
A Propeller Toad Transport trackside banner from Mario Kart 8
A Propeller Toad Transport logo from Mario Kart 8
A Propeller Toad Transport logo from Mario Kart 8
A Propeller Toad Transport logo from Mario Kart 8
A Propeller Toad Transport logo from Mario Kart 8
A Propeller Toad Transport logo from Mario Kart 8
A Propellor Toad Transport badge from Mario Kart Tour
A Propellor Toad Transport gold badge from Mario Kart Tour
A Propellor Toad Transport "hot shot" badge from Mario Kart Tour
Rainbow Exploration Agency[edit]
The Rainbow Exploration Agency (often abbreviated to REXA) is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour, and makes a cameo appearance in Super Mario Odyssey. The name is a reference to JAXA, the Japan Aerospace Exploration Agency. Presumably, the company is a space agency run by Toads, which specifically explores Rainbow Roads. Their logo consists of a blue globe with red and yellow rings surrounding it, resembling Saturn. The abbreviation appears next to it in a navy blue serif font, and the entire logo is surrounded by a white outline. The full company name appears to the right of this, in a sans-serif font. This appears by itself on a white background in Super Mario Odyssey. The company also has a poster, which features the logo in the bottom right corner in front of the image of the Yellow and Blue Toads from the Online Menu in space in front of a planet, along with a Mario Kart TV satellite. The company is advertised by means of posters, logos, trackside banners, space station elements, patches, holograms, and is also referenced on a map.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Rainbow Road | Trackside banners, holograms, space station elements |
| Super Bell Subway | Posters, Local Information map, Exit A, B4 |
| Other media | Means of advertisement |
| End of the Credits | Logo |
| Super Mario Odyssey | |
| Outfit | Means of advertisement |
| Racing Outfit | Patches |
| Mario Kart Tour | |
| Course | Means of advertisement |
| New York Minute 1 and 2 | Signs |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Mario Kart 8 Rainbow Exploration Agency poster
A Mario Kart Tour Rainbow Exploration Agency badge
A Mario Kart Tour Rainbow Exploration Agency gold badge
A Mario Kart Tour Rainbow Exploration Agency "hot shot" badge
A Mario Kart Tour Rainbow Exploration Agency badge
A Mario Kart Tour Rainbow Exploration Agency gold badge
Red Shell Strike Equipment[edit]
Red Shell Strike Equipment is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour, and makes a cameo appearance in Super Mario Odyssey. Presumably, the company distributes items that are thrown in races, mainly Red Shells. Their logo consists of a 2D image of a Red Shell, with "Red Shell" written in red next to it, and "Strike Equipment" in a smaller black font underneath. The background is light blue, with a yellow flame behind the writing and Shell. There is also a trackside banner variant of the logo, which uses a smaller Shell, puts the words "Red" and "Shell" next to each other, as opposed to on top of each other, and also stretches out the background slightly to fit. It is advertised by means of trackside banners, signs, patches and stickers. A Green Shell counterpart of the sponsor, called Green Shell Strike Equipment, appears in Mario Kart Tour.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Sunshine Airport | Stickers |
| GBA Mario Circuit | Trackside banners |
| N64 Toad's Turnpike | Stickers |
| GCN Dry Dry Desert | Signs |
| GBA Cheese Land | Trackside banners |
| Super Bell Subway | Local Information map, Exit B, D2 |
| Battle Stadium | Stickers |
| DS Shroom Ridge | Stickers |
| N64 Kalimari Desert | Signs |
| Tour Berlin Byways | Stickers |
| GCN Waluigi Stadium | Signs |
| Super Mario Odyssey | |
| Outfit | Means of advertisement |
| Racing Outfit | Patches |
| Mario Kart Tour | |
| Course | Means of advertisement |
| N64 Kalimari Desert | Signs |
| Los Angeles Laps 3 | Baseball stadium wall banner |
| Wii Koopa Cape | Signs, trackside banners |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Mario Kart 8 Red Shell Strike Equipment trackside banner
A Mario Kart Tour Red Shell Strike Equipment badge
A Mario Kart Tour Red Shell Strike Equipment gold badge
A Mario Kart Tour Red Shell Strike Equipment "hot shot" badge
Roy Smooth Sounds[edit]
Roy Smooth Sounds is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour, and makes a cameo in Super Smash Bros. Ultimate. Presumably, the company produces sound equipment such as speakers and stereos, and is run by Roy Koopa. The logo consists of a pair of Roy's sunglasses and a pair of headphones, with "Roy" written in an all capital serif font, and "Smooth Sounds" written in pink underneath it, with the entire logo outlined in white and on a purple polka dot background. The logo also has a few variants, one of which has the only difference of having a yellow dotty background instead, and the other one has gray and white dot background and changes the pink to red. Another variant of the logo solely consists of the text in black on a white background. It is advertised by means of signs, bottles and logos.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Electrodrome | Signs |
| N64 Toad's Turnpike | Signs |
| DS Wario Stadium | Signs |
| Excitebike Arena | Signs |
| Super Bell Subway | Bottles |
| N64 Choco Mountain | Signs |
| GCN Waluigi Stadium | Signs, trackside banners |
| Kart body part | Means of advertisement |
| Sport Bike | Decals |
| Badwagon | Logos |
| Other media | Means of advertisement |
| End of the Credits | Logo |
| Pink Gold Peach's artwork | Logo |
| Super Smash Bros. Ultimate | |
| Other media | Means of advertisement |
| Badwagon spirit | Logo |
| Mario Kart Tour | |
| Course | Means of advertisement |
| N64 Choco Mountain | Signs |
| Wii DK Summit | Signs |
| London Loop 1 and 2 | Signs |
| New York Minute 1 and 2 | Signs |
| Vancouver Velocity 2 | Ice rink wall banners |
| Kart body part | Means of advertisement |
| Badwagon | Logo |
| Blue Badwagon | Logo |
| Glider | Means of advertisement |
| Roy Oilpaper | Logo |
| Other | Means of advertisement |
| Badge | Logo |
| Roy Mii Racing Suit | Logo |
Gallery[edit]
A Mario Kart 8 Roy Smooth Sounds logo
A Mario Kart 8 Roy Smooth Sounds logo
A Mario Kart 8 Roy Smooth Sounds logo
Pink Gold Peach's Artwork
A Mario Kart Tour Roy Smooth Sounds sign
A Mario Kart Tour Roy Smooth Sounds badge
A Mario Kart Tour Roy Smooth Sounds gold badge
The Roy Smooth Sounds logo on the Roy Oilpaper
Shy Guy Metals[edit]
Shy Guy Metals is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe, and Mario Kart Tour. Presumably, the company is a mining business run by Shy Guys and is responsible for the mining in Shy Guy Falls and Wii Wario's Gold Mine. Their logo consists of a red Shy Guy holding a pickaxe and mining at a gemstone (similar to those seen in the aforementioned courses), alongside the company name, in an all capitals metal effect font. Beneath the company name is a line, and then "Since 1987", a reference to the release date of Yume Kōjō: Doki Doki Panic, the game in which Shy Guys first appeared. The entire logo appears on a gradient checkered background within a gray oval. It is advertised by means of posters.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Toad Harbor | Posters |
| N64 Choco Mountain | Signs |
| DS Shroom Ridge | Signs |
| Mario Kart Tour | |
| Course | Means of advertisement |
| N64 Choco Mountain | Signs |
| Los Angeles Laps 3 | Baseball stadium wall banner |
| New York Minute 1 and 2 | Signs |
| Wii Mushroom Gorge | Signs |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Mario Kart Tour Shy Guy Metals badge
A Mario Kart Tour Shy Guy Metals gold badge
A Mario Kart Tour Shy Guy Metals Today's Challenge badge
Shy Guy Records[edit]
Shy Guy Records is a record label company that appears as a sponsor in the Booster Course Pass for Mario Kart 8 Deluxe and Mario Kart Tour.
| Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Wii Coconut Mall | Signs, trackside banners |
| Mario Kart Tour | |
| Course | Means of advertisement |
| Wii Coconut Mall | Signs, trackside banners |
Gallery[edit]
A Shy Guy Records poster from Mario Kart 8
A Shy Guy Records badge from Mario Kart Tour
A Shy Guy Records gold badge from Mario Kart Tour
SquidForce[edit]
SquidForce is a gear brand within the Splatoon series and a sponsor that appears in Mario Kart 8 Deluxe. The company is the biggest gear brand in the Splatoon universe, with 52 gears. It is the official brand of Turf War and produces simple and mobile clothing. The logo consists of two arrow-shaped squids resemble an X.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Urchin Underpass | Banners, bumpers |
Gallery[edit]
SquidForce sponsor of the green team
SquidForce sponsor of the purple team
Super Marine World[edit]
Super Marine World (also called Super Marine World Dive Shop) is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe, and Mario Kart Tour. Presumably, the company is run by Dolphins and sells diving equipment, including the goggles that they wear. The company name is a reference to Super Mario World, the game that Dolphins first appeared in. Their main logo consists of "Super Marine World" written in the main Super Mario font in blue, pink, orange and green with a white outline, and "Dive Shop" in a different pink font. The background of the logo features an image of a Dolphin on a blue background. The logo has one variant, which changes all of the writing to pink, and adds a splash behind the Dolphin, which has been slightly re-angled. It is advertised by means of trackside banners.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| DS Cheep Cheep Beach | Trackside banners |
| Toad Harbor | Trackside banners |
| Sunshine Airport | Trackside banners |
| N64 Toad's Turnpike | Car decal |
| DS Shroom Ridge | Car decal |
| Tour Berlin Byways | Car decal |
| Mario Kart Tour | |
| Other | Means of advertisement |
| Badge | Logo |
| Glider | Means of advertisement |
| Dolphin Great Sail | Logo |
Gallery[edit]
A Mario Kart 8 Super Marine World trackside banner
A Mario Kart Tour Super Marine World badge
A Mario Kart Tour Super Marine World gold badge
The Super Marine World logo on the Dolphin Great Sail
Takoroka[edit]
Takoroka is a gear brand within the Splatoon series and a sponsor that appears in Mario Kart 8 Deluxe. Takoroka mainly produces many pairs of shoes, and also professional sportswear like rugby shirts and spiked shoes.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Urchin Underpass | Screen displays |
Tentatek[edit]
Tentatek is a gear brand within the Splatoon series and a sponsor that appears in Mario Kart 8 Deluxe. The company is the second biggest gear brand in the Splatoon universe, with 50 gears. However it has a single sponsor who advertises their Black Trainers accompanied by two Squid Slopes stickers. Tentatek's logo consists of a white oval with a hot pink horizontal figure 8 shape resembling the "eye mask" Inklings have on their face.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Urchin Underpass | Screen displays |
Toad City Sightseeing[edit]
Toad City Sightseeing is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe, and Mario Kart Tour. Presumably, the company is run by Toads and runs tours around the city in which the updated N64 Toad's Turnpike is situated, presumably Toad City. The company logo consists of the company name in orange writing with a yellow outline above a white skyline of the city on a red background, with a large tower extended upwards between "Toad City" and "Sightseeing". It is advertised by means of buses.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| N64 Toad's Turnpike | Buses |
| Mario Kart Tour | |
| Course | Means of advertisement |
| Los Angeles Laps 3 | Baseball stadium wall banner |
| Tokyo Blur 3 | Buses (Coin Rush) |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Mario Kart Tour Toad City Sightseeing badge
A Mario Kart Tour Toad City Sightseeing gold badge
A Mario Kart Tour Toad City Sightseeing "hot shot" badge
Toad Mushroom Powered[edit]
Toad Mushroom Powered is Toad's racing team and a sponsor in Mario Kart 8, Mario Kart 8 Deluxe, and Mario Kart Tour. It is one of the six racing teams for each of the characters that have appeared in every Mario Kart game since Super Mario Kart. The logo consists of Toad's emblem with a thick gold outlines, and a pair of gold laurel wreaths on either side. A red banner with a white outline covers the bottom of the emblem, and says "Mushroom Powered" in a curled yellow font. Four white circles appear across the top of the logo, each containing a single blue letter of the word "Toad", and the entire logo is outlined in dark blue. The team is represented by means of crowd banners, trucks, standings boards and pit areas.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Mario Kart Stadium | Crowd banners, trucks, standings boards, pit area elements |
| GBA Mario Circuit | Standings chalkboards |
| N64 Royal Raceway | Standings boards |
| GCN Yoshi Circuit | Standings chalkboards |
| Excitebike Arena | Trucks |
| DS Mario Circuit | Standings board |
| Other media | Means of advertisement |
| Toad Mii Racing Suit | Logo |
| Mario Kart Tour | |
| Other | Means of advertisement |
| Badge | Logo |
| Toad Mii Racing Suit | Logo |
Gallery[edit]
A Mario Kart Tour Toad Mushroom Powered badge
Toad Polar Expedition 2014-2015[edit]
Toad Polar Expedition 2014-2015 is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. Presumably, the expedition is run by Toads and the expedition is to Ice Ice Outpost, where various pieces of their equipment can be seen, while the dates of the expedition reference the release dates of Mario Kart 8 and its DLC packs. The logo consists of an iceberg in front of a blue globe with white lines and laurel wreaths on it, in a yellow circle. The circle has the expedition name around the top in an all capitals, sans-serif dark blue font with a lighter blue star between each word, and the dates at the bottom, all on a mid blue background. The logo has several variants, three of which just use a white version of the logo on a red, blue and orange background respectively. The other variant is the trackside banner one, which changes the yellow circle to light blue and the stars and writing to white. This part of the logo appears on the right of the banner, which has a yellow background, while the expedition name is written again in the dark blue font, with "Toad" and "2014-2015" bordered by stars above the line and "Polar Expedition" below it. It is advertised by means of boats, cans, tents, tracks, containers, trackside banners and logos.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Ice Ice Outpost | Boats, cans, tents, tracks, containers, trackside banners, logos. |
| 3DS Toad Circuit | Trackside banners |
| DS Mario Circuit | Trackside banners |
| Mario Kart Tour | |
| Course | Means of advertisement |
| Los Angeles Laps 3 | Baseball stadium wall banner |
| 3DS Toad Circuit | Trackside banners |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Toad Polar Expedition trackside banner
A Mario Kart 8 Toad Polar Expedition logo
A Mario Kart 8 Toad Polar Expedition logo
A Mario Kart 8 Toad Polar Expedition logo
A Mario Kart Tour Toad Polar Expedition badge
A Mario Kart Tour Toad Polar Expedition gold badge
Toad Services[edit]
Toad Services is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe, and Mario Kart Tour. The company appears to be a services chain run by Toads. The logo consists of the company name in an all capitals neon blue font, with "Toad" on the top line and "Services" on the bottom. It is advertised by means of services, signs and logos.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| N64 Toad's Turnpike | Services, signs |
| Other media | Means of advertisement |
| End of the Credits | Logo |
| Mario Kart Tour | |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Mario Kart Tour Toad Services badge
A Mario Kart Tour Toad Services gold badge
A Mario Kart Tour Toad Services "hot shot" badge
Toad Toy Store[edit]
Toad Toy Store is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. The company appears to be a toy store chain run by Toads, that both stocks toys and manufactures and sells their own. Their logo consists of the word "Toad" written in an all capitals white font, with sections of the letters overlaid with yellow shapes, and "Toy Store" written underneath in a yellow all capital font. The writing appears on a 3D effect blue dotted oval and red and green Empty Block-like shapes, which are seemingly bolted together. The logo's variant removes the shapes from the background, and replaces them with a plain mid blue background. It is advertised by means of logos, signs and shops.
Several large Toad Toy Store buildings appear in Toad Harbor, which collectively appear to be a superstore. The side walls of the building are mainly pink, with elements of blue and logos on it. The walls feature beige pillars, with red and gray circles, green tiling, as well as Anti-Gravity Panels and Ramps, with a green section with windows at the far end. The roofs are styled to look like 1-Up Mushrooms, green with white spots, and Super Mushrooms, red with white spots. In an earlier version of the game at the E3 demo, the green section with windows was absent, and in its place was another pink section with checkerboard windows.
Additionally, GBA Ribbon Road features Toad Toy Store logos, as well as its box, implying the course was manufactured by and bought from the store. The model Kart boxes also feature the logo, as well as some of the wrapping paper on various gifts around the room.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Toad Harbor | Shops |
| GBA Ribbon Road | Logos |
| Mario Kart Tour | |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Toad Toy Store logo
A pre-release screenshot of the Toad Toy Store in Toad Harbor, note the difference of the checkerboard windows
A pre-release screenshot of the Toad Toy Store in Toad Harbor, note the difference of the checkerboard windows
A Mario Kart Tour Toad Toy Store badge
A Mario Kart Tour Toad Toy Store gold badge
A Mario Kart Tour Toad Toy Store "hot shot" badge
Undead Motors[edit]
Undead Motors is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. Their logo consists of the company name in white and the Arnold Böcklin typeface either side of a Dry Bowser emblem on a red background. The logo also has a variant, which instead uses a black font and emblem on a pale gray background with darker gray stripes at the sides. It is advertised by means of trackside banners, cans and logos, and is referenced on a map.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Twisted Mansion | Trackside banners |
| Super Bell Subway | Cans, Local Information map, Exit C, D2 |
| Kart body part | Means of advertisement |
| Bone Rattler | Logos |
| Other media | Means of advertisement |
| Loading Screen | Logos |
| Mario Kart Tour | |
| Glider | Means of advertisement |
| Dry Bowser Umbrella | Logo |
| Other | Means of advertisement |
| Badge | Logo |
| Dry Bowser Mii Racing Suit | Logo |
Gallery[edit]
An Undead Motors logo
A Mario Kart Tour Undead Motors badge
A Mario Kart Tour Undead Motors gold badge
The Undead Motors logo on the Dry Bowser Umbrella
Vanilla Lake Winter Sports Equipment[edit]
Vanilla Lake Winter Sports Equipment is a sports store that appears as a sponsor in the Booster Course Pass for Mario Kart 8 Deluxe and Mario Kart Tour. The billboards for the sponsor are a bright blue and white, and depict the namesake course's signature hills from its appearance in Mario Kart Tour.
| Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Wii Coconut Mall | Signs, billboards |
| Mario Kart Tour | |
| Course | Means of advertisement |
| Wii Coconut Mall | Signs, billboards |
| Rome Avanti | Signs |
Gallery[edit]
A Vanilla Lake Winter Sports Equipment sign.
W Wheel[edit]
W Wheel is a ride that appears as a sponsor in Mario Kart 8, Mario Kart 8 Deluxe, and Mario Kart Tour. The ride is the large ferris wheel that appears before the finish line, with its logos appearing in other places around the park. The ride appears to be owned by Wario, however the individual cars on the ride are both themed around Wario and Mario's shirts and dungarees. Their logo consists of Wario's signature W emblem in yellow with a blue outline in front of a matching blue version of his mustache. The entire logo is on a life ring, with "Wheel" curved around the bottom with the red stripes removed in a blue all capitals font, and the center of the life ring filled in with a paler blue. It is advertised by means of logos and the ride itself.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Water Park | Ride, logos |
| Mario Kart Tour | |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Mario Kart Tour W Wheel badge
A Mario Kart Tour W Wheel gold badge
A Mario Kart Tour W Wheel Today's Challenge badge
Waluigi Sea Bed[edit]
Waluigi Sea Bed is a ride that appears as a sponsor in Mario Kart 8 and Mario Kart 8 Deluxe. The ride is the large white wooden rollercoaster which can be seen in the background of Water Park, to the left of the entrance to the Sub Coaster ride, and is named after Waluigi. Their logo consists of the name in a white and yellow gradient font with a dark blue outline next to Waluigi's upside down "L" emblem in the same font with a dark blue anchor around it. It is surrounded by two dark blue circles with a wave and light blue gradient background with contrasting blue bubbles. It is advertised by means of logos, stickers and the ride itself.
| Course | Means of advertisement |
|---|---|
| Water Park | Ride, logos |
| Sunshine Airport | Stickers |
| N64 Toad's Turnpike | Car decal |
| DS Shroom Ridge | Car decal |
Wario Billionaires[edit]
Wario Billionaires is Wario's racing team and a sponsor in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. It is the only team in the game which is not for a character that has appeared in every Mario Kart game, as Wario did not appear in the original Super Mario Kart, as well as the one of the only ones that does not appear in Mario Kart Stadium. Their logo consists of Wario's purple "W" emblem in a white circle with purple and yellow outlines with a yellow crown with the same outlines. "Wario" is written in a yellow outlined purple script font in front of the emblem, with "Billionaires" appearing in a blue all capital font in a purple and yellow outlined white oval underneath. A striped red version of Wario's mustache appears behind the logo with a thicker purple and yellow dotted outline and a thinner yellow one. A purple star appears behind the whole logo. It is advertised by means of hot air balloons, banners and crowd banners and is referenced on a map.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Mount Wario | Hot air balloons |
| DS Wario Stadium | Banners, crowd banners |
| Super Bell Subway | Local Information map, Exit A, C2, C4 |
| Other media | Means of advertisement |
| Wario Mii Racing Suit | Logo |
| Mario Kart Tour | |
| Other | Means of advertisement |
| Badge | Logo |
| Wario Mii Racing Suit | Logo |
Gallery[edit]
A Wario Billionaires banner
A Wario Billionaires banner
A Mario Kart Tour Wario Billionaires badge
A Mario Kart Tour Wario Billionaires badge
A Mario Kart Tour Wario Billionaires gold badge
Wendy's Car Interiors[edit]
Wendy's Car Interiors is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. Presumably, the company, run by Wendy O. Koopa, creates the interiors of the karts used in the game. This sponsor is the only one in Mario Kart 8 which does not have any logos, as it is only referenced on the map in Super Bell Subway. The logo first appeared in Mario Kart Tour, and consists of the company's name and Wendy's bow, in front of a pink background with orange and cyan polka dots. The logo later appeared in Mario Kart 8 Deluxe in the Booster Course Pass.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Super Bell Subway | Local Information Map, Exit C, D3 |
| Wii Coconut Mall | Trackside banners |
| Mario Kart Tour | |
| Course | Means of advertisement |
| N64 Royal Raceway | Trackside banners |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Wendy's Car Interiors badge from Mario Kart Tour
A Wendy's Car Interiors gold badge from Mario Kart Tour
Wendy's Homemade Donuts[edit]
Wendy's Homemade Donuts is a donut store that appears as one of the sponsors in the Booster Course Pass for Mario Kart 8 Deluxe. It returns in Mario Kart Tour.
| Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Wii Coconut Mall | Trackside banners |
| Mario Kart Tour | |
| Course | Means of advertisement |
| Wii Coconut Mall | Trackside banners |
Wild Yoshi Sanctuary[edit]
The Wild Yoshi Sanctuary is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. The sanctuary appears to be located in N64 Yoshi Valley, as a reserve for wild Yoshis. Their logo consists of Yoshi's Mario Party 9 artwork in an orange circle with gold edging and brown outlines, which says "Wild Yoshi" in an all capitals brown font. Another brown outlined gold banner appears at the bottom of the circle, which says "Sanctuary", and features four Yoshi Eggs around the banner. It is advertised by means of stickers, trackside banners and signs. In its Mario Kart Tour appearance, Yoshi's 3D artwork is replaced with a 2D artwork counterpart.
| Course | Means of advertisement |
|---|---|
| Sunshine Airport | Stickers |
| N64 Yoshi Valley | Signs, trackside banners |
| Mario Kart Tour | |
| Course | Means of advertisement |
| N64 Yoshi Valley | Signs, trackside banners |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Wild Yoshi Sanctuary badge from Mario Kart Tour
A Wild Yoshi Sanctuary gold badge from Mario Kart Tour
A Wild Yoshi Sanctuary Today's Challenge badge from Mario Kart Tour
Women of Racing Organization[edit]
The Women of Racing Organization is a sponsor that appears in Mario Kart 8 and Mario Kart 8 Deluxe. Presumably, it is an organization set up to support female racers (in a similar fashion to the Women in Motorsport programme of the FIA, the governing body of motorsport). Its members include Princess Peach, Princess Daisy, Wendy O. Koopa, Rosalina, Toadette and Birdo. The main text for the logos consists of the name written with each word on a separate line in a purple all capitals font with a peach outline and a golden glow effect. All of the logos have a two-tone peach checkered background as well. The main trackside banner features Birdo's Mario Party 8 artwork on the left of the logo, and Princess Peach and the Mario Party 8 artwork of Princess Daisy on the right. The other trackside banner consists of Rosalina's Mario Kart Wii and Toadette's Mario Party 7 artworks on the left and Wendy O. Koopa's New Super Mario Bros. Wii artwork on the right. There is also a poster variant, which puts the images of Princess Peach and Princess Daisy at the bottom with the logo above them. It is advertised by means of trackside banners and posters.
| Course | Means of advertisement |
|---|---|
| Toad Harbor | Posters |
| N64 Royal Raceway | Trackside banners |
Gallery[edit]
A Women of Racing Organization poster
A Women of Racing Organization trackside banners
Wuhu Island[edit]
Wuhu Island is a sponsor that appears in Mario Kart 8 Deluxe. Its logo features a stylized view of Wuhu Island surrounded by a palm tree and a wave, framed inside a circle. This logo is featured on trackside banners next to the sponsor name and another palm tree. The smaller variant of the banner puts the name of the sponsor below the logo on a five-pointed flag. It is advertised by means of trackside banners and lamp post flags.
| Course | Means of advertisement |
|---|---|
| 3DS Wuhu Town | Trackside banners, lamp post flags |
Gallery[edit]
A Wuhu Island trackside banner
A yellow Wuhu Island flag
A green Wuhu Island flag
A blue Wuhu Island flag
A pink Wuhu Island flag
An orange Wuhu Island flag
Yoshi's Egg Market[edit]
Yoshi's Egg Market is a sponsor that appears in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. The company appears to be a chain of stores run by Yoshi which sells Yoshi Eggs. The main logo consists a white and green image of two Yoshi Eggs in a nest with "Yoshi's Egg" above it in a green all capitals font. "Market" appears underneath the nest in six green egg outlines with a letter in each, and the whole logo has a yellow background. The logo also has a trackside banner variant, which moves all of the text to the left and the nest to the right, as well as a poster variant, which places nest next to the word "Egg", and additionally has a white background. It is advertised by means of shops, signs, trackside banners, posters, bottles and is also referenced on a map.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Toad Harbor | Shops |
| N64 Toad's Turnpike | Signs |
| GCN Yoshi Circuit | Shops, signs, trackside banners |
| Super Bell Subway | Posters, bottles, Local Information map, Exit A, A4 |
| 3DS Wuhu Town | Trackside banners |
| 3DS Toad Circuit | Trackside banners |
| N64 Choco Mountain | Signs |
| GCN Waluigi Stadium | Trackside banners |
| Mario Kart Tour | |
| Course | Means of advertisement |
| 3DS Toad Circuit | Trackside banners |
| N64 Choco Mountain | Signs |
| 3DS Daisy Hills | Trackside banners |
| Los Angeles Laps 3 | Café sign |
| Sydney Sprint 1 and 2 | Signs, trackside banners |
| GCN Yoshi Circuit | Shops, signs, trackside banners |
| Bangkok Rush 2 and 3 | Signs |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Mario Kart 8 Yoshi's Egg Market trackside banner
A Mario Kart 8 Yoshi's Egg Market poster
A Mario Kart Tour Yoshi's Egg Market badge
A Mario Kart Tour Yoshi's Egg Market gold badge
Yoshi Ice Cream[edit]
Yoshi Ice Cream is a sponsor that appears in the Booster Course Pass for Mario Kart 8 Deluxe and Mario Kart Tour. Presumably, the company sells ice cream and is run by Yoshis. The logo features a large font with each word in a different color, green for the "Yoshi", yellow for the "Ice", and teal for the "Cream". The logo is situated in a chocolate-colored splatter, with a Pink Yoshi next to it.
| Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Sky-High Sundae | Signs |
| Mario Kart Tour | |
| Course | Means of advertisement |
| Sky-High Sundae | Signs |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Yoshi Ice Cream sign from Mario Kart Tour
A Mario Kart Tour Yoshi Ice Cream badge
A Mario Kart Tour Yoshi Ice Cream gold badge
A Mario Kart Tour Yoshi Ice Cream Today's Challenge badge
Yoshi Runners[edit]
Yoshi Runners is Yoshi's racing team and a sponsor in Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. It is one of the six racing teams for each of the characters that have appeared in every Mario Kart game since Super Mario Kart. The logo consists of monochrome green artwork of Yoshi running in a red shield with a gold outline and stars. The team name appears in a red all capitals font in a white banner with green edging at the bottom of the shield. A pair of green wings appear at the top of the shield, and the entire logo is outlined in green. The team is represented using crowd banners, vans, gasoline pumps and also appears on various standings boards.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Mario Kart Stadium | Crowd banners, trucks, standings boards, pit area elements |
| GBA Mario Circuit | Standings chalkboards |
| N64 Royal Raceway | Standings boards |
| GCN Yoshi Circuit | Standings chalkboards, gasoline pumps |
| SNES Battle Course 1 | Blue team billboard, standings board |
| DS Mario Circuit | Standings boards |
| Mario Kart Tour | |
| Other | Means of advertisement |
| Badge | Logo |
Gallery[edit]
A Mario Kart Tour Yoshi Runners badge
A Mario Kart Tour Yoshi Runners gold badge
Zekko[edit]
Zekko is a gear brand within the Splatoon series and a sponsor that appears in Mario Kart 8 Deluxe. Zekko's clothing theme appears to be a mixture of streetwear and formal clothes, but mainly clothing that relates to skate-punk fans, such as a cap worn the opposite way, a hoodie and lo-top shoes. They also produce checkered shirts, letterman jackets and hawaiian shirts adorned with logos of the brand.
| Mario Kart 8 and Mario Kart 8 Deluxe | |
|---|---|
| Course | Means of advertisement |
| Urchin Underpass | Billboards |
