Mario Toy Company

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Mario Toy Company
MarioToyCo..png
Composite image of Mario Toy Company's main building in the intro cutscene of Mario vs. Donkey Kong
First appearance Mario vs. Donkey Kong (2004)
Latest appearance Mario vs. Donkey Kong (Nintendo Switch) (2024)
Greater location Mushroom Kingdom
Owner Mario

The Mario Toy Company is a company that manufactures and sells Mini-Mario toys in the Mario vs. Donkey Kong series. In later appearances, it is also responsible for the creation and maintenance of various theme parks, notably Super Mini Mario World and Mini Land Theme Park. Mario Toy Company was founded by Mario according to the instruction manual for Mario vs. Donkey Kong.[1] Oftentimes, its operations are intercepted by Donkey Kong due to varying motives, like stealing the Mini-Mario toys for himself.

History

Mario vs. Donkey Kong / Mario vs. Donkey Kong (Nintendo Switch)

In Mario vs. Donkey Kong and its Nintendo Switch remake, Donkey Kong tries to purchase a Mini-Mario toy after seeing a commercial for the toys on television. However, all the stores are sold out of Mini-Mario toys. Due to his impatience for waiting for the next shipment[1], Donkey Kong travels to the company's factory and steals all of the Mini-Mario toys he can get his hands on.

The first world is also named Mario Toy Company, although it mostly takes place in the outdoors surrounding the company's main building, which is visible in the background in all regular levels (Level 1-1 only in the remake). Despite this, Level 1-mm and Level 1-DK presumably take place in the company's warehouse. In the plus worlds, the first world, Mario Toy Factory, instead takes place in the company's Mini-Mario production line.

In the remake, the Mario Toy Company building has received a drastic redesign, featuring prominent red rooftops, arches, and an exterior made out of brick. It also has a redesigned logo that is modeled after the modern Super Mario series font, whereas generic text was used in the GBA version. The giant "M" emblem on the top of the building was removed, as it now situates near the entrance door instead.

Mario vs. Donkey Kong 2: March of the Minis

The Mario Toy Company is briefly mentioned in the intro cutscene of Mario vs. Donkey Kong 2: March of the Minis. Here, it is named Mini Mario Toy Company (although it is still referred to as Mario Toy Company in the North American version of the instruction manual[2]). Mini Mario Toy Company's success of their Mini Mario toy has earned the company a lot of money, which becomes Mario's main motive for opening its first theme park, Super Mini Mario World. Minis based on other characters like Mini Peach, Mini Toad, and Mini Donkey Kong are also featured in the game, presumably also manufactured by the Mini Mario Toy Company. Super Mini Mario World would also be later expanded upon in the follow-up, Mario vs. Donkey Kong: Minis March Again!.

Mario vs. Donkey Kong: Mini-Land Mayhem!

The Mario Toy Company runs Mini-Land (also known as Mini Land Theme Park in the succeeding installment), the main setting of Mario vs. Donkey Kong: Mini-Land Mayhem!. The company is also briefly mentioned in the character bio for the Mini-Marios in the game's instruction booklet.[3]

Mario and Donkey Kong: Minis on the Move

“Following another huge success of the Mini Land Theme Park, the Mario Toy Company has decided to host a Mini Toy Carnival this year!”
—Introduction tab (page 2), Mario and Donkey Kong: Minis on the Move digital manual

The success of Mini Land Theme Park in the previous installment has led to the Mario Toy Company hosting the Mini Toy Carnival in Mario and Donkey Kong: Minis on the Move. This particular detail is mentioned in the British English listing for the game on the Nintendo eShop, as well as the game's electronic manual.

Gallery

  • The company's logo as seen in the intro cutscene of Mario vs. Donkey Kong

    The company's logo as seen in the intro cutscene of Mario vs. Donkey Kong

  • Mario Toy Company's main building as seen in the background of Level 1-1 in Mario vs. Donkey Kong

    Mario Toy Company's main building as seen in the background of Level 1-1 in Mario vs. Donkey Kong

  • A news broadcast from the Mini Mario Toy Company, in the intro cutscene of Mario vs. Donkey Kong 2: March of the Minis

    A news broadcast from the Mini Mario Toy Company, in the intro cutscene of Mario vs. Donkey Kong 2: March of the Minis

  • The company's logo in the remake, as seen in the intro cutscene of the Mario vs. Donkey Kong remake

    The company's logo in the remake, as seen in the intro cutscene of the Mario vs. Donkey Kong remake

  • Mario Toy Company's main building as seen in the background of Level 1-1 in the Mario vs. Donkey Kong remake

    Mario Toy Company's main building as seen in the background of Level 1-1 in the Mario vs. Donkey Kong remake

Names in other languages

Language Name Meaning Notes
Japanese ミニマリオこうじょう[?]
Mini Mario Kōjō 		Mini-Mario Factory
Chinese (simplified) 马力欧・玩具・公司[?]
Mǎlìōu Wánjù Gōngsī 		Mario Toy Company
Chinese (traditional) 瑪利歐・玩具・公司[?]
Mǎlìōu Wánjù Gōngsī 		Mario Toy Company
Dutch Mario's speelgoedfabriek[?] Mario's Toy Factory
French Jouets Mario & Co.[?] Mario & Co. Toys
German Mini-Mario AG[?] Mini-Mario AG (AG means Aktiengesellschaft, "anonymous society")
Mario & Co. Spielzeuge[?] Mario & Co. Toys Mario vs. Donkey Kong remake
Italian Giochi Mario SpA[?] Mario Toys/Games joint-stock company (Allusion to Italian toy company Giochi Preziosi S.p.A.) Mario vs. Donkey Kong and its remake
Mario Toy Company[?] - March of the Minis onward
Korean 마리오 토이 컴퍼니[?]
Mario Toi Keompeoni 		Mario Toy Company
Spanish Fábrica de Juguetes Mario[?] Mario Toy Factory

References

  1. ^ a b 2004. Mario vs. Donkey Kong Europe instruction booklet. Nintendo of Europe (British English). Page 4.
  2. ^ Mario vs. Donkey Kong 2: March of the Minis instruction booklet. Nintendo of America. Page 6. Retrieved January 15, 2025.
  3. ^ "Mini-Marios - The Mario Toy Company's best-selling toys and the stars of Mini-Land!" – Mario vs. Donkey Kong: Mini-Land Mayhem! instruction booklet. Nintendo of America (American English). Page 7. Retrieved January 15, 2025.
[Edit]
Mario vs. Donkey Kong (Game Boy Advance) / Mario vs. Donkey Kong (Nintendo Switch)
Characters Donkey Kong • Mario • Mini-Mario • Toadb
Worlds Regular worlds Mario Toy Company • Donkey Kong Jungle • Fire Mountain • Merry Mini-Landb • Spooky House • Slippery Summitb • Mystic Forest • Twilight City • vs. Donkey Kong
Plus worlds Mario Toy Factory • Donkey Kong Jungle Plus • Fire Mountain Plus • Merry Mini-Land Plusb • Spooky House Plus • Slippery Summit Plusb • Mystic Forest Plus • Twilight City Plus • vs. Donkey Kong Plus
Extra world Expert
Enemies and obstacles Bat • Bird • Bob-omb • Bob-omb Block • Boo • Brickman • Bucket Man • Candle • Cannon • Falling spike • Fire bird • Fire Shy Guy • Fireball • Ice Blockb • Icicleb • Lava Geyser • Monchee • Ninji • Oil • Podoboo • Polterguy • RamRam • Robo Kikki • Shy Guy • Sir Shovalot • Snapjaw • Spear Guy • Spike • Spiked Barrel • Tane Pakkun • Thwimp • Thwomp • Thwomp Platform • Wire Trap • Wrench Shy Guy
Abilities Crouch • Handstand / Handstand Jump • Jump • Backflip • Wire Spin • Spring Jump
Items and objects 1-Up Mushroom • 2 UPa • 3 UPa • 5 UPa • Barrel • Bird Nest • Checkpoint Flagb • Conveyor Belt • Crumble Block • Direction Switch • Donut Block • Door • Elevator • Flower Fanb • Flying keyb • Garbage Can • Girder • Hammer • Help Box • Key • Ladder • Letter Block • Present • Spring • Rope • Color Switch • Toy box • Warp Boxb • Wire
Other Mini-Mario Factory Game! • Gallery (GBA · Switch) • Mario Toy Company • Plus Mode • Pre-release and unused content • Quotes • Staff (GBA · Switch) • Time Attackb
a Exclusive to Mario vs. Donkey Kong for the Game Boy Advance
b Exclusive to Mario vs. Donkey Kong for the Nintendo Switch
[Edit]
Mario vs. Donkey Kong 2: March of the Minis
Main characters Mario • Donkey Kong • Pauline
Minis Mini Mario • Gold Mini Mario • Fire Mini Mario • Mini Toad • Mini Peach • Mini Donkey Kong
Enemies Bird • Blooper • Bob-omb • Bob-omb Fish • Candle • Cuttacutta • Fire Bar • Fireball • Jack • Magnet Sparky • Monkey robots (Capture Kong · Circus Kong · Cool Kong · Crash Kong · Kongā) • Mummy Guy • Piranha Plant • Phantom Guy • Podoboo • Shy Guy • Snapjaw • Snifit • Spyguy • Swoop • Thwomp
Floors DK's Hideout • Mushroom Mayhem • Tropical Island • Pipe Works • Magnet Mania • Lava Dome • Toadstool Castle • Spooky Attic • Jungle Hijinks • Roof
Items and objects ? Block • Balance Beam • Blue Spring • Bolt • Coin (large) • Color Blocks (Bomb Block · Fire Block · Magnetic Block · Pink Block) • Color Switch • Conveyor belt • Crumble Block • Donut Block • Elevator • Fire Flower • Girder • Hammer • Lava Fountain • Log • Magnet Ground • Mini Mario Card • Moving Platform • Raft • Rotate Pipe • Rotating Magnet Stick • Spike • Swing Bar • Vine • Wall Jump Bar • Water Valve • Warp Pipe • Yellow Spring
Miscellaneous Cannon Kaos • Construction Zone • Gallery • Mini Mario Desktop Buddy • Shy Guy Smash! • Special Kit 1 • Special Kit 2 • Special Kit 3 • Staff
[Edit]
Mario vs. Donkey Kong: Minis March Again!
Characters Mario • Pauline • Donkey Kong • Toads
Minis Mini Mario • Mini Toad • Mini Peach • Mini Donkey Kong
Floors Mini Mayhem • Sandstone Stroll • Magnet Mania • Jungle Rumble • Rooftop • Basement
Items and objects Blue Spring • Box Spring • Cannon • Clock • Coin (large) • Color Switch • Conveyor Belt • Door • Girder • Hammer • Key • Key Door • Ladder • M-Token • Magnet • Mini Mario Card • Pink Block • Pokey Block • Pop-up Gate • Rotate Pipe • Shy Guy Block • Spike • Spin-bar magnet • Warp Pipe • Yellow Spring
Enemies Monkey robots (Capture Kong · Circus Kong) • Bird • Piranha Plant (fire) • Pokey • Polterguy • Snapjaw • Snifit • Spear Guy • Thwomp
Miscellaneous Media • Plus Mode • Staff • Super Mini Mario World
[Edit]
Mario vs. Donkey Kong: Mini-Land Mayhem!
Characters and Minis Donkey Kong • Mario • Mini Donkey Kong • Mini Mario • Mini Pauline • Mini Peach • Mini Toad • Pauline
Attractions Coaster Hills • Jumpy Jungle • Teatime Twirl • Warped Mansion • Sandstorm Steps • Cosmic Adventure • Cannon Cove • Super Skywheel • Final Ferris Wheel • Rainbow Summit • Secret Storage • Coaster Hills+ • Jumpy Jungle+ • Teatime Twirl+ • Warped Mansion+ • Sandstorm Steps+ • Cosmic Adventure+ • Cannon Cove+ • Super Skywheel+ • Final Ferris Wheel+ • Rainbow Summit+ • Secret Storage+
Objects Collectibles Coin (large) • Hammer • Mini Mario Card • M-Token • Pickup
Movable objects Blocker • Blue Ladder • Green Pipe • Magnet Rod • Purple Conveyor • Red Girder • Springs (Pink Spring · Yellow Spring)
Fixed objects Cannon • Conveyor Belt • Conveyor Switch • Crumble Block • Girder • Ladder • Magnet Block • Mini Door • Pokey Block • Shy Guy Block • Spikes • Warp Pipe
Enemies Barrel • Donkey Kong's robots (Capture Kong · Circus Kong) • Fireball • Magnet Sparky • Piranha Plant (with Fire) • Pokey • Polterguy • Shy Guy • Snifit • Thwomp
Miscellaneous Gallery • Ken Darling • Media • Mini-Land • Plus Mode • Slide • Staff
[Edit]
Mario and Donkey Kong: Minis on the Move
Hosts Donkey Kong • Mario • Pauline
Minis Mini Donkey Kong • Mini Mario • Mini Pauline • Mini Peach • Mini Toad
Enemies Bullet Bill • Donkey Kong's robots (Capture Kong · Catapult Kong) • Fly Guy • Shy Guy
Items and objects + Clock • Blue Spring • Bomb • Conveyor Belt • Key • M-Token • Spikes • Star • Tile • Warp Pipe
Worlds Mario's Main Event • Puzzle Palace • Many Mini Mayhem • Giant Jungle
Minigames Mini Target Smash • Fly Guy Grab • Cube Crash • Elevation Station
Retrieved from "https://www.mariowiki.com/index.php?title=Mario_Toy_Company&oldid=4570968"