Editing Cowboy Jed

[[File:CowboyJed.png|frame|Cowboy Jed showing off [[Bowser]]'s "[[Blooper|squidded]]" [[Flame Flyer]]]]
{{quote2|Get behind the wheel!|Cowboy Jed|Second [[Mario Kart Wii]] TV Spot}}
'''Cowboy Jed''' is a fictional advertising mascot created for the North American release of ''[[Mario Kart Wii]]''. He appears in three American [[List of advertisements|commercials]] to promote ''Mario Kart Wii''. He is portrayed by Gibson Nolte in the original English commercials<ref>@seanyproduction (October 19, 2021). [https://twitter.com/seanyproduction/status/1450513287825838082 BIG NEWS! We found Cowboy Jed's actor! Gibson Nolte is Cowboy Jed.] ''Twitter''. Retrieved October 10, 2023. ([https://web.archive.org/web/20211019172505/https://twitter.com/seanyproduction/status/1450513287825838082 Archived] October 19, 2021, 17:25:05 UTC via Wayback Machine.)</ref> and by an unknown actor in the Canadian French commercials.<ref>Foulowe59 (January 25, 2021). [https://www.youtube.com/watch?v=zmxliFtM0e0 Rare Pub TV FR Canadienne/Québécoise de Mario Kart Wii - Nintendo, 2008]. ''YouTube''. Retrieved October 10, 2023.</ref>

Jed is constantly found at the "[[List of implied locations#Mario Kart Emporium|Mario Kart Emporium]]", apparently a sort of [[kart]] rental or sales store that he owns; the commercials themselves are intended as parodies of those for car dealerships.<ref>Caoili, E. (April 22, 2008). ''Engadget''. "[http://www.engadget.com/2008/04/22/mario-kart-ditches-wii-would-like-to-play-for-cowboy-jed/ Mario Kart ditches 'Wii would like to play' for Cowboy Jed]". Retrieved May 14, 2008.</ref> He always introduces himself with, "Yee-haw! Howdy! It's me, Cowboy Jed! Come on down to the Mario Kart Emporium!" before moving on to promoting the game. In one commercial, he simply describes gameplay, using his son '''Jed Junior''' to prove its enjoyability. In another, he talks of the game's multi-player modes, showing various footage. He demonstrates karts in a third (released on the game's website), telling status ailments along the way. [[Nintendo]] themselves have released some unused clips for the commercials; in these unreleased commercials, Jed Junior would have made continued appearances, and Cowboy Jed himself would be portrayed as more of a cowboy or farmer.{{Ref needed}}

==References==
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{{Humans}}
[[Category:Humans]]
[[Category:Cowhands]]
[[Category:Characters]]
[[Category:Shopkeepers]]